Jonas Bevacqua was a college dropout and a DJ who had moved back into his parents' home when he met up with Robert Wright and created a street clothing company that resonated in Southern California and the nation. According to the Associated Press, Bevacqua and Wright "sketched out some of their earliest fashion ideas in his bedroom." The two went on to found Lifted Resesarch Group (LRG), a popular street clothing brand, in 1999, and the line enjoyed a rapid rise "as a major fashion force."

Two weeks ago, J. Cole announced that his debut album for Roc Nation was finally complete, approximately two years after signing with the imprint. Now, the North Carolina native is gearing up to drop its first official single.



At the BET Awards nominations press conference earlier this week, Cole told Ms. Drama TV that he will release the album's first single within a few days. "We finally married a single and we picked it, so that's next week. There's no more holdup," J. Cole explained. "As of next week, you'll see me on full-fledged promo mode."