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Streetwear Playboi Carti teams up with Opium, Mitchell & Ness, and Complex on a new jersey collection hopefully dropping soon.
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Ben Atkinson -
Original Content We've traced 5 songs that define T.I.’s evolution, from his early Atlanta grind to global stardom and his continued dominating presence in Hip Hop today.
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Erika Marie -
Sneakers The Undefeated x Air Jordan 4 returns in August with a fresh spin on a legendary collab, and the official release date is confirmed.
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Ben Atkinson -
Sneakers Undefeated’s Air Jordan 4 collab with Nike Air branding is back, here’s what makes this exclusive release different from the rest.
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Ben Atkinson -
Music Despite being a massive fan of Drake, DJ Akademiks says Kanye West has more culture-defining songs to put him over the top.
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Cole Blake -
Music In the latest HotNewHipHop video essay, we break down how Future and Kendrick Lamar embody two competing models of greatness: era-defining atmosphere versus meticulous album architecture.
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Aron A. -
Music For every pint of lean, every blunt, Wayne maintained a relentless work ethic comparable to Kobe Bryant, yet LaRussell’s recent comments underline how Lil Wayne’s influence is both monumental and complicated.
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Aron A. -
Sneakers A breakdown of 10 sneakers, from Kanye's Bape collab to the Air Force 1 staple, that captured hip-hop's style during the "Graduation" era.
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Ben Atkinson -
Reviews Don’t Be Dumb doesn’t redefine A$AP Rocky, which is what many artists attempt after a decade-long hiatus. Instead, it finds him comfortable within his wheelhouse, reaffirming his ear for production, his eye for talent, and a sense of taste that resists easy categorization.
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Aron A. -
Sneakers Yeezy Slides have transformed everyday comfort into high fashion, blending minimal design with cultural influence to redefine casual footwear.
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Ben Atkinson -
Sports The internet has opinions about Claressa Shields’ relationship. The Olympic champion is undefeated in the ring but under attack online because of her romance with rapper Papoose.
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Erika Marie -
Music At an odd juncture in Young Thug’s career, "Slime Language 3" attempts to redefine the label the government once accused of doubling as an organized crime syndicate.
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Aron A. -
Music The 80s were a defining time for R&B!
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Demi Phillips -
Sneakers The Undefeated x Nike Air Max 95 "Sail" is restocking in days via online raffle and in-store release at select Undefeated locations.
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Ben Atkinson -
Sneakers A decade of bold retros, game-changing releases, and cultural snapshots: these are the 15 Air Jordan colorways that defined the 2000s.
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Ben Atkinson -
Sneakers As Bad Bunny gears up for the 2026 Super Bowl halftime show, we’re ranking his top five Adidas collaborations that defined music and fashion.
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Ben Atkinson -
Sneakers Nike SNKRS shock dropped the limited Undefeated x Air Jordan 4 collaboration today without warning, giving sneakerheads a second chance.
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Ben Atkinson -
Sneakers From the Undefeated 4s to Eminem’s ultra-limited pairs, these are the 8 rarest Air Jordan 4 releases you’ll probably never own.
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Ben Atkinson -
Sneakers Undefeated and Nike are releasing the Air Max 95 in "Black" and "Sail", with raffles open now and online pairs dropping very soon.
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Ben Atkinson -
Sneakers Undefeated and Jordan Brand are reuniting for a military inspired Air Jordan 5, arriving incanvas with two colorways planned for 2027.
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Ben Atkinson -
Sneakers The Air Jordan 4 “Black Cat” returns this Black Friday, delivering a clean, stealthy design that defines Jordan Brand’s timeless appeal.
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Ben Atkinson -
Relationships Kevin and Dreka Gates built a partnership that defined their public lives and drew attention even after it ended. With his new relationships taking over timelines, people are looking back on their decades together.
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Erika Marie -
Politics Hip Hop was born in protest. As some rappers align with political power, the culture’s activist legacy faces a defining moment.
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Erika Marie -
Music SoFaygo's rise to fame, collaborations, and debut album, Pink Heartz, define his success in 2024.
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Axl Banks -
Music North West and Lil Novi represent a new wave of hip-hop heirs inheriting their parents’ legacies without being defined by them.
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Aron A. -
Music Rappers from Queens have cemented their legacies in the rap game over the years. We're taking a look at a few of the city's biggest stars.
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Paul Barnes -
Sneakers From Biggie's Brooklyn Timbs to Jay-Z's white Air Forces, here's a breakdown of the two shoes that have defined hip-hop.
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Ben Atkinson -
Original Content Much has been said about Nia Long in recent days as the scandal involving her longtime partner, Celtics coach Ime Udoka, unravels in real-time. As he's called out for fumbling the bag, we revisit times when rappers loved on—or lusted over—the actress in their rhymes.
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Erika Marie -
Original Content "Chipmunk Soul" ushered in a new era of hip-hop, with albums such as "The College Dropout" using the sound to focus on emotional vulnerability.
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Caleb Hardy -
Sneakers From “Bred” to “Concord,” these 12 Air Jordans defined eras on the court and in culture. Here’s the most influential colorways of all time.
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Ben Atkinson -
Music Dive into the life and career of Tamia, exploring the milestones and achievements that have defined her journey in the music industry.
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Rain Adams -
Original Content Boom Bap: The rhythmic heartbeat of hip-hop culture, blending punchy beats and raw lyricism, igniting a timeless groove that resonates across generations.
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Jake Skudder -
TV The couple’s relationship remains one of the most defining moments on the popularity reality show.
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Demi Phillips -
Sneakers The Air Jordan 4 “Toro Bravo” returns in 2026 with its bold red suede and aggressive look that helped define a generation of retros.
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Ben Atkinson -
Sneakers With J. Cole's huge Indie 5000 sneaker drop, we're taking a look back at every J. Cole album and the sneakers that defined each one.
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Ben Atkinson -
Music Yet another surprising definition has been revealed during Young Thug's RICO trial.
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Caroline Fisher -
Music Discover Ari Lennox's journey in music, from her soulful beginnings to becoming a defining voice in contemporary R&B.
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Rain Adams -
Pop Culture Explore Jodie Woods's evolution from a social media influencer, underlining her successful brand collaborations and digital presence.
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Rain Adams -
Original Content Coming out in rap hasn’t always been safe or celebrated. Yet, over time, artists like Frank Ocean & Lil Nas X forced Hip Hop to pay attention.
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Erika Marie -
Sneakers Two brand new Undefeated x Air Jordan 5 colorways are all set to be released during the NBA All-Star Week 2027.
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Ben Atkinson -
Original Content Step into the captivating realm of T-Pain's net worth. With his groundbreaking music and undeniable artistry, he has amassed a fortune that resonates with hip hop enthusiasts worldwide
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Jake Skudder -
Sneakers From the legendary Undefeated Air Jordan 4 to new-school heat, here’s every AJ4 collab that we've seen over the years.
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Ben Atkinson -
Sneakers The Undefeated x Air Jordan 4 OG returns on SNKRS in August, bringing back one of the most legendary collaborations in sneaker history.
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Ben Atkinson -
Music Lil Wayne's best-selling album is an undeniable classic.
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Wyatt Westlake -
Pop Culture Ice Cube's influence across hip-hop is undeniable and widespread. From his work with N.W.A. to his lengthy solo career, the Los Angeles rapper has left an impact on many of rap's biggest artist. Here are a few emcees who have given nods to Ice Cube's influence on their work and lives.
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Christopher Gorrie -
Music Symba’s music perfectly blends the sounds of the pioneers, with a modern twist.
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Demi Phillips -
Streetwear Kim Kardashian and Nike are changing the game.
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Ben Atkinson -
Original Content Engineer and producer Anthony Kilhoffer reflects on the secretive Hawaii sessions, Wu-Tang's influence, and why Kanye West's magnum opus is an undeniable classic 10-years later.
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Aron A. -
Original Content Revisit Aaliyah's timeless hits that shaped the R&B & Hip Hop landscape, showcasing her iconic voice and the legacy she left behind.
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Erika Marie -
Original Content With an essential hip-hop classic under his belt, 50 Cent's impact on the game is undeniable. Is it time to start including Curtis Jackson in the GOAT conversation?
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Mitch Findlay