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Sneakers The Undefeated x Air Jordan 4 returns in August with a fresh spin on a legendary collab, and the official release date is confirmed.
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Ben Atkinson -
Sneakers Undefeated’s Air Jordan 4 collab with Nike Air branding is back, here’s what makes this exclusive release different from the rest.
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Ben Atkinson -
Original Content We've traced 5 songs that define T.I.’s evolution, from his early Atlanta grind to global stardom and his continued dominating presence in Hip Hop today.
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Erika Marie -
Original Content "Chipmunk Soul" ushered in a new era of hip-hop, with albums such as "The College Dropout" using the sound to focus on emotional vulnerability.
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Caleb Hardy -
Sneakers A decade of bold retros, game-changing releases, and cultural snapshots: these are the 15 Air Jordan colorways that defined the 2000s.
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Ben Atkinson -
Sneakers From the Undefeated 4s to Eminem’s ultra-limited pairs, these are the 8 rarest Air Jordan 4 releases you’ll probably never own.
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Ben Atkinson -
Original Content Much has been said about Nia Long in recent days as the scandal involving her longtime partner, Celtics coach Ime Udoka, unravels in real-time. As he's called out for fumbling the bag, we revisit times when rappers loved on—or lusted over—the actress in their rhymes.
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Erika Marie -
Original Content There was something undeniably wholesome about Eminem and Proof's brotherhood, a friendship built on mutual respect, trust, and unapologetic antics.
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Mitch Findlay -
TV The couple’s relationship remains one of the most defining moments on the popularity reality show.
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Demi Phillips -
Music The 80s were a defining time for R&B!
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Demi Phillips -
Music In the latest HotNewHipHop video essay, we break down how Future and Kendrick Lamar embody two competing models of greatness: era-defining atmosphere versus meticulous album architecture.
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Aron A. -
Original Content Boom Bap: The rhythmic heartbeat of hip-hop culture, blending punchy beats and raw lyricism, igniting a timeless groove that resonates across generations.
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Jake Skudder -
Original Content Engineer and producer Anthony Kilhoffer reflects on the secretive Hawaii sessions, Wu-Tang's influence, and why Kanye West's magnum opus is an undeniable classic 10-years later.
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Aron A. -
Music For every pint of lean, every blunt, Wayne maintained a relentless work ethic comparable to Kobe Bryant, yet LaRussell’s recent comments underline how Lil Wayne’s influence is both monumental and complicated.
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Aron A. -
Sneakers The Undefeated x Nike Air Max 95 "Sail" is restocking in days via online raffle and in-store release at select Undefeated locations.
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Ben Atkinson -
Music Discover Ari Lennox's journey in music, from her soulful beginnings to becoming a defining voice in contemporary R&B.
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Rain Adams -
Music Rappers from Queens have cemented their legacies in the rap game over the years. We're taking a look at a few of the city's biggest stars.
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Paul Barnes -
Reviews Don’t Be Dumb doesn’t redefine A$AP Rocky, which is what many artists attempt after a decade-long hiatus. Instead, it finds him comfortable within his wheelhouse, reaffirming his ear for production, his eye for talent, and a sense of taste that resists easy categorization.
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Aron A. -
Sneakers Discover how the Air Jordan 1 Low NS "Black/Sail" redefines the classic silhouette with its swoosh-free design and leather construction.
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Ben Atkinson -
Politics Hip Hop was born in protest. As some rappers align with political power, the culture’s activist legacy faces a defining moment.
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Erika Marie -
Sneakers The Air Jordan 4 collaborations that rival the iconic Undefeated AJ4 that brought impact and influence to sneaker culture.
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Ben Atkinson -
Reviews “Lonely At The Top” finds Joey Bada$$ balancing Brooklyn roots, growth, risk, and the consistency defining his decade-long career.
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Aron A. -
Original Content Coming out in rap hasn’t always been safe or celebrated. Yet, over time, artists like Frank Ocean & Lil Nas X forced Hip Hop to pay attention.
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Erika Marie -
Original Content We're closing out Black History Month 2025 looking back on cultural milestones that broke barriers, redefined culture, & proved Hip Hop's dominance.
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Erika Marie -
Sneakers Undefeated and Nike are releasing the Air Max 95 in "Black" and "Sail", with raffles open now and online pairs dropping very soon.
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Ben Atkinson -
Original Content Ten years ago, Eminem delivered one of his defining songs in "Not Afraid," the lead single from his "Recovery" album.
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Mitch Findlay -
Sneakers The Air Jordan 4 “Toro Bravo” returns in 2026 with its bold red suede and aggressive look that helped define a generation of retros.
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Ben Atkinson -
Sneakers Nigel Sylvester’s Air Jordan collaborations blend BMX culture and storytelling, redefining what it means to create sneakers with real meaning.
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Ben Atkinson -
Music Despite being a massive fan of Drake, DJ Akademiks says Kanye West has more culture-defining songs to put him over the top.
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Cole Blake -
Sneakers As Bad Bunny gears up for the 2026 Super Bowl halftime show, we’re ranking his top five Adidas collaborations that defined music and fashion.
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Ben Atkinson -
Sneakers The Undefeated x Air Jordan 4 is finally making its return, and a surprise microsite just confirmed what fans have been waiting for.
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Ben Atkinson -
Sneakers The Undefeated x Air Jordan 4 OG returns on SNKRS in August, bringing back one of the most legendary collaborations in sneaker history.
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Ben Atkinson -
Boxing Floyd Mayweather retired from professional boxing in 2017 with a record breaking undefeated record of 50-0.
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Bryson "Boom" Paul -
Music SoFaygo's rise to fame, collaborations, and debut album, Pink Heartz, define his success in 2024.
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Axl Banks -
Sneakers New images of the exclusive friends and family Undefeated x Air Jordan 4 surface ahead of the retail Nike Air release this August.
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Ben Atkinson -
Sneakers This rare Undefeated Air Jordan 4 sample reveals the unseen blueprint behind one of the most legendary collabs in sneaker history.
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Ben Atkinson -
Original Content Step into the captivating realm of T-Pain's net worth. With his groundbreaking music and undeniable artistry, he has amassed a fortune that resonates with hip hop enthusiasts worldwide
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Jake Skudder -
Music Steve Lacy's first time meeting with Jay-Z also saw them bond over their fashion sensibilities, but this joke defined their crossover.
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Gabriel Bras Nevares -
Original Content A timeline of the hip-hop/r'n'b beefs that defined 2017.
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Milca P. -
Streetwear Playboi Carti teams up with Opium, Mitchell & Ness, and Complex on a new jersey collection hopefully dropping soon.
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Ben Atkinson -
Music Dive into the life and career of Tamia, exploring the milestones and achievements that have defined her journey in the music industry.
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Rain Adams -
Music Five years after his passing, Pop Smoke's influence on hip-hop endures.
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Aron A. -
Sneakers From “Bred” to “Concord,” these 12 Air Jordans defined eras on the court and in culture. Here’s the most influential colorways of all time.
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Ben Atkinson -
Pop Culture Drake’s jet is undeniably luxury goals.
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Demi Phillips -
Music Young Thug has been facing tons of backlash on social media due to various leaked audio clips over the last week.
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Cole Blake -
Original Content With an essential hip-hop classic under his belt, 50 Cent's impact on the game is undeniable. Is it time to start including Curtis Jackson in the GOAT conversation?
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Mitch Findlay -
Sneakers Nike SNKRS shock dropped the limited Undefeated x Air Jordan 4 collaboration today without warning, giving sneakerheads a second chance.
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Ben Atkinson -
Music Justin Timberlake's essential tracks, from "Cry Me a River" to "Can't Stop the Feeling!", defining his iconic career.
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Rain Adams -
Sneakers 2025 is the year that the classics are returning.
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Ben Atkinson -
Original Content HNHH's On The Come-Up profiles rising rappers and producers that show strong promise but haven't necessarily seen much shine on the site. This could range from those deep underground to artists on the cusp of the mainstream that we've overlooked. You'll find their defining characteristics broken down by category.
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hnhh
