Lil Durk Scores Billboard Top 10 Debut Despite Divisive First Week Sales For "Deep Thoughts"

BY Gabriel Bras Nevares 2.4K Views
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NEW YORK, NEW YORK - FEBRUARY 06: Lil Durk attends Giants: Art From The Dean Collection Of Swizz Beatz And Alicia Keys at Brooklyn Museum on February 06, 2024 in New York City. (Photo by Johnny Nunez/WireImage/Getty Images)
Lil Durk recently thanked fans in a heartfelt message for supporting his new album "Deep Thoughts" amid his prison stay.

Lil Durk recently had a bit of a commercial battle with NAV that had to do with his new album Deep Thoughts' first week sales, as he and the Toronto rapper duked it out for the biggest hip-hop debut of the week on the Billboard 200 albums chart. While Navraj got the best of Durk this time around, the new LP from the Chicago rapper will still debut within the Billboard chart's top ten, specifically at the number four slot. According to HITS Daily Double, the project sold almost 65K album-equivalent units in its first week, bolstered by a heavy streaming performance.

Furthermore, some fans see this as a win considering Lil Durk's challenging legal situation, given the fact he released this album from behind bars amid his alleged murder-for-hire case. Others expressed disappointment in Deep Thoughts' debut, calling back to previous hit Smurk albums and this new full-length's October delay. Whether it's a glass half full or a glass half empty for you, this is still a big achievement for him. Not many artists can keep their head high amid criminal accusations and still resonate with a lot of fans who thought the album would never come out.

When Is Lil Durk's Trial?

"I wasn't gon put this out but then I remembered the streets need this," The Voice told fans in an Instagram post celebrating the release of the new album Deep Thoughts. "Not being outside with y'all when I drop is hard. But I know I will feel y'all love and energy through these walls. Thank y'all for rocking with me through everything. I tell these stories so our voice is never lost. I'm coming home soon stronger than ever." Lil Durk's trial will begin on October 14, if everything goes according to schedule.

Meanwhile, even as fans downplay the commercial success of Deep Thoughts, Lil Durk is stacking plaques on plaques. He became the rapper with the most RIAA certifications in 2025, which displays the resonance and continuous replay value his many hits boast. While these largely relate to earlier releases, many narratives and new drops today fuel more revisits to these tracks and projects.

About The Author
Gabriel Bras Nevares is a staff writer for HotNewHipHop. He joined HNHH while completing his B.A. in Journalism & Mass Communication at The George Washington University in the summer of 2022. Born and raised in San Juan, Puerto Rico, Gabriel treasures the crossover between his native reggaetón and hip-hop news coverage, such as his review for Bad Bunny’s hometown concert in 2024. But more specifically, he digs for the deeper side of hip-hop conversations, whether that’s the “death” of the genre in 2023, the lyrical and parasocial intricacies of the Kendrick Lamar and Drake battle, or the many moving parts of the Young Thug and YSL RICO case. Beyond engaging and breaking news coverage, Gabriel makes the most out of his concert obsessions, reviewing and recapping festivals like Rolling Loud Miami and Camp Flog Gnaw. He’s also developed a strong editorial voice through album reviews, think-pieces, and interviews with some of the genre’s brightest upstarts and most enduring obscured gems like Homeboy Sandman, Bktherula, Bas, and Devin Malik.