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Music Rakim Is Taking The "Lid Off Hip Hop" With Sprite For The Culture's 50th Exclusive Interview: Hip Hop icon and legendary lyricist Rakim is celebrating 50 years of the culture & kicking off Black Music Month in style. By Erika Marie June 01, 2023 3.1K Views
Songs Doechii Takes Off In A "Rocket" On New Single: Stream This new breezy summer jam, released in partnership with Sprite Limelight, continues Doechii's killer 2024 run so far. By Gabriel Bras Nevares July 04, 2024 1178 Views
Music Sprite Announces "Live From The Label" Concert Series With Saweetie, Latto & A Surprise Guest Latto, Saweetie, and more will be performing as part of Sprite's "Live From The Label" concert series. By Alex Zidel July 07, 2021 3.1K Views
Music Summer Valentine Speaks On Her Creative Process, The Benefit Of Collaboration, & More Ahead of Sprite's Live From The Label concert series, get to know Summer Valentine, who is slated to open for Saweetie at the upcoming show on August 12th. By Mitch Findlay August 12, 2021 1.7K Views
Original Content When Hip-Hop's Mentees Become The Mentors We take a look at those who transitioned from the role of protégé to teacher. By Robert Blair September 14, 2021 4.3K Views
News Drake & Nas To Perform Together At Sprite Concert Friday Night [Update: Drizzy Brings Out Kanye, Travi$ Scott & ILoveMakonnen] Drake and Nas are scheduled to take the stage together Friday night. By Kevin Goddard February 14, 2015 31.0K Views
Music 2 Chainz Appears In 7UP Commercial 2 Chainz is king of the citrus soda. By hnhh February 16, 2017 4.1K Views
Music Sprite® & HotNewHipHop Present Thirst For Yours: Ep. 3 "Tour Life" We get the scoop on life on the road, live shows and merchandising. By Kyle Rooney October 30, 2019 2.1K Views
Music BET, Sprite, & Kicksperience Partner For Event Highlighting Sneaker Culture The sneaker art installation was lit. By Erika Marie June 22, 2019 1.8K Views
Gram Lil Kim References Classic "Jump Off" Lyrics For Sprite Photo Shoot Lil Kim referenced her track, "The Jump Off," for a new Sprite photo shoot. By Cole Blake October 02, 2021 3.0K Views
Music Sprite® & HotNewHipHop Present Thirst For Yours: Ep. 4 "Securing The Bag" "Even if you get a million dollar check, act like it was just a dollar." By Kyle Rooney November 06, 2019 2.1K Views
News Drake Says Moving To NYC To Pursue Music Is "Dead Now" Drake X Sprite are killing the branded content game with the first installment of "Obey Your Thirst." By Danny Schwartz June 24, 2015 138 Views
News Lebron James & Lil Yachty Co-Star In New Sprite Commercial Lil Yachty reworks the "Minnesota" lyrics in the newest Sprite commercial. By Danny Schwartz October 12, 2016 178 Views
Sneakers Nike LeBron 8 Low "Sprite" Set To Return This Year: Details LeBron James' Nike LeBron 8 is coming back in a big way this year. By Alexander Cole May 19, 2021 2.0K Views
Sneakers Nike LeBron 8 Low "Sprite" Receives New Release Date: Details Another Nike LeBron 8 Low colorway is set to drop this month. By Alexander Cole June 13, 2021 1429 Views
Music Sprite® & HotNewHipHop Present Thirst For Yours: Ep.1 "Mastering Your Aesthetic" Industry experts drop some gems on the importance of an artist's aesthetic. By Mitch Findlay October 16, 2019 3.3K Views
News KYLE Links Up With McDonald's, Sprite & Joe FreshGoods For "That's The Mix" McDonald's, Sprite and Joe FreshGoods taps Kyle for their new "That's The Mix" campaign. By Aron A. May 25, 2018 4.1K Views
Original Content 25 Best Hip-Hop Commercials Of All Time It took a while for things to come together, but a strong friendship between rap and advertising has definitely been formed. We decide to take a look at some of the most memorable rap-centric commercials from over the years. By Layne Weiss April 09, 2014 462 Views
Original Content From Opener To Headliner: Rap Stars With Humble Beginnings Before they became headliners, some of hip-hop's biggest names were holding it down as opening acts. By Mitch Findlay September 10, 2021 3.6K Views
Food Sprite Unveils New Ginger Flavor & Accompanying Streetwear Collection Sprite is releasing a new ginger flavor of its classic soda and a streetwear collection to go with it. By Cole Blake February 15, 2020 1312 Views
Original Content What Does "Selling Out" Mean In The Digital Age? Can today's artists still sell out? By Luke Hinz October 22, 2018 7.1K Views
Music Sprite® & HotNewHipHop Present Thirst For Yours: Ep. 2 "Building Your Brand" The crucial elements of building your brand and connecting with your audience. By Kyle Rooney October 22, 2019 3.1K Views
Sneakers Nike LeBron 8 Low "Sprite" Officially Unveiled: Photos The "Sprite" Nike LeBron 8 Low is coming back next month. By Alexander Cole May 27, 2021 1.5K Views

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