Hard work has certainly paid off for Beyonce and Jay-Z, who seem to have attracted the limelight with virtual ease this past year. According to Forbes, the super couple earned the most money last year, raking in $122 million combined. In addition to the success of their respective

Nicki Minaj made an undeniable splash on the Billboard charts this year, becoming the first female to top the Rap Songs list with her hit 'Your Love' since Missy Elliott  held the same position in November 2002. But that was only the tip of the iceberg for the Young Money raptress breaking records on the Billboard charts.

Although Jay-Z's own success is undeniable, his label, Rocawear, which he started with Dame Dash hasn't been doing so well.

Rocawear recently had to lay off 28 of their 58 employees in their Manhattan headquarters, and they experienced a $500 million loss in sale globally. Their solution is to do a first-time ever television ad for the company.

Jay-Z himself will star in Rocawear's first-ever T.V. campaign. The ads, which were filmed back in November, will air on BET, MTV, TNT and also during NBA games.