Ben Atkinson
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Sneakers Nike has reportedly laid off an estimated 90% of the teams behind SNKRS launches, amid speculation about EQL and Shopify taking over.
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Ben Atkinson -
Sneakers The Air Jordan 17 "College Blue" is set to return for the first time ever in February 2027, complete with original briefcase packaging.
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Ben Atkinson -
Streetwear Jay-Z, Beyonce, and Blue Ivy attended the 2026 Met Gala together, with Beyonce returning after a decade away as co-chair.
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Ben Atkinson -
Sneakers Michael Jordan wore the Air Jordan 4 "Toro Bravo" while celebrating Tyler Reddick's 5th NASCAR win of the 2026 season.
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Ben Atkinson -
Sneakers Jordan Brand gifted Michigan Football players the Air Jordan 11 Low "University Blue" during spring practice inside an Easter egg.
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Ben Atkinson -
Sneakers Luka Doncic was spotted wearing the Virgil Abloh Archive x Air Jordan 1 "Alaska" in the tunnel ahead of its limited April release.
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Ben Atkinson -
Sneakers Michael Jordan was spotted wearing the Air Jordan 4 "Flight Club" at a NASCAR event alongside rapper Fat Joe.
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Ben Atkinson -
Sneakers Kanye West signed a fan's rare Nike Air Yeezy 2 "Pure Platinum" sneakers outside a Los Angeles courthouse after testifying in a civil trial.
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Ben Atkinson -
Streetwear Drake added a new "Where She At?" t-shirt to his Amazon storefront, widely seen as a shot at A$AP Rocky over Rihanna.
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Ben Atkinson -
Sneakers Skechers has confirmed a signature shoe is in development for OG Anunoby following his NBA championship run with the Knicks.
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Ben Atkinson -
Sneakers In-hand images of the Air Jordan 3 "Bin 23" confirm its premium burgundy build, gold accents, and luxury ackaging ahead of its limited drop.
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Ben Atkinson -
Music Sega's Stranger Than Heaven features Tupac Shakur as a character named Amaru, with the rapper's estate approving it for the 2027 release.
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Ben Atkinson