Jordan Brand Goes Earthy With Air Jordan 40 “Medium Olive”

BY Ben Atkinson 854 Views
Link Copied to Clipboard!
air-jordan-40-medium-olive-sneaker-news
Image via NIke
The Air Jordan 40 “Medium Olive” combines sleek innovation and military-inspired style for Jordan Brand’s most refined silhouette yet.

The Air Jordan 40 “Medium Olive” continues Jordan Brand’s legacy of performance innovation and aesthetic evolution. As the newest model in the Jordan lineage, it captures the forward-thinking design language that’s defined the series since 1985.

Each generation of Air Jordan has pushed boundaries, and this one’s no different: balancing sleek minimalism with technical precision. While past models leaned on nostalgia, the Air Jordan 40 feels built for the next decade.

The silhouette draws inspiration from modern athletic footwear while maintaining subtle ties to Jordan DNA. It’s light, low-profile, and versatile, designed for both movement and everyday wear. This balance reflects Jordan Brand’s ongoing shift toward lifestyle performance, where form and function carry equal weight.

The “Medium Olive” colorway leans into an earthy, understated tone. It’s practical yet refined, perfectly matching the futuristic geometry of the shoe’s build. Olive hues pair with cream midsoles and muted accents, creating something both rugged and clean.

It’s a look that works just as well off the court as it does in motion. The photos show how the textures and structure come together in seamless detail. From the angled heel to the ZoomX cushioning underfoot, every element feels intentional: a design that quietly commands attention.

Air Jordan 40 “Medium Olive”

air-jordan-40-medium-olive-sneaker-news
Image via NIke

The Air Jordan 40 “Medium Olive” features a low-cut build wrapped in canvas and suede overlays. Also the olive upper sits atop a cream midsole, paired with translucent outsoles.

A sculpted heel counter adds structure, while black padded collars enhance comfort. Further the shoe’s ZoomX cushioning ensures a lightweight and responsive feel underfoot.

Minimal branding keeps the focus on its modern shape, highlighted by embossed Jordan insignia along the heel. This colorway embodies functional luxury: tough, versatile, and subtly refined.

Air Jordan 40 “Medium Olive” Release Date

House Of Heat reports that the Air Jordan 40 “Medium Olive” is going to drop in October 2025. Also, the retail price of the sneakers will be $205 when they are released.

air-jordan-40-medium-olive-sneaker-news
Image via NIke
air-jordan-40-medium-olive-sneaker-news
Image via NIke
About The Author
Ben Atkinson is a sneaker content writer at HotNewHipHop, where he has been covering the latest sneaker releases and industry news since 2023. With a deep understanding of the sneaker market, Ben regularly reports on exclusive sneaker drops, collaborations, and trends shaping the footwear world. From covering the return of top Nike releases to writing about Travis Scott's famous Air Jordan collaboration, Ben delivers in-depth content for the sneakerhead community. He also brings valuable insights from his former sneaker reselling business, Midwest Soles, which sharpens his expertise on the market.

Comments 0