Tyler, The Creator Directs Wild Converse Commercial Ft. Vince Staples

Tyler The Creator serves as the director for a new short film released for Converse with appearances by Vince Staples, Tim Meadows and more.

BYAron A.
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Tyler, The Creator is fresh off of the release of his latest album, Call Me If You're Lost. The rapper's latest body of work was rolled out with several short teasers that put Tyler's directorial efforts in focus. However, Converse recently tapped the Odd Future head honcho for a brand new short film that they released today. Titled The Really Cool Converse Club, the clip features appearances from Vince Staples, Tim Meadows, Henry Rollins, and more.

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The short film focuses on Tim Meadows who apparently violated all three rules of The Really Cool Converse Club which include exclusively wearing Converse shoes and never rocking denim hats. A minute-long clip was shared to Converse's YouTube channel before Tyler, The Creator shared the director's cut to his Instagram page.

"The name was not planned out,” Tyler told Dazed. “We couldn’t come up with a name, so we decided to come up with the cheapest name, and it was funny as hell, so it worked out.

Tyler, The Creator, who has previously worked alongside Converse, explained that Chuck Taylor was common footwear growing up. Everyone from soccer moms to skaters was rocking them.

"There’s so many different types of people that wear this shoe and I just wanted to put them all in one place. Regardless of whether it makes sense or not, just seeing them all under the one roof was important," Tyler said of The Really Cool Converse Club.

Tyler, The Creator has previously collaborated with Converse on several exclusive pairs of sneakers but his new short film focuses on the legacy of Chuck 70. 


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About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.