In an effort to continue his world domination, 50 Cent has released a memoir-ish book, Hustle Harder, Hustle Smarter. The media mogul shares stories of his rise to fame and his ability to go from running the streets to owning multiple businesses, having a successful rap career, and elevating a media company that has produced a number of hit shows. Also inside of Hustle Harder, Hustle Smarter, Fif speaks on his days with G-Unit—specifically, Lloyd Banks and Tony Yayo's inability to reach the same levels of success that he was able to attain.
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“I always felt that if I had maybe done a better job teaching Banks and Yayo how to evolve and change their habits, they each would be in better places right now,” 50 Cent shares in his book. He felt that as the leader of G-Unit, he should have been a better guide. “While I was out hustling (I actually hustled with his father), Banks was more content staying on his porch and watching the world from there. Banks wanted things to come to him, as opposed to going out and getting them for himself. That’s not me trying to assassinate his character—the guy has 'Lazy Lloyd' tattooed on his arm. He literally wears his laziness on his sleeve."
Fif went on to say that he did try to get Lloyd Banks to adapt to the changing times, especially as social media advanced, but it didn't work. “To me, one answer was to change how he interacted with the culture," the rapper reportedly wrote. "That’s why years ago I told Banks to film a video of his life and post it on YouTube. Introduce people to his lifestyle. Let the camera follow him around for a while and see how he moves. Maybe something he says or does will create a spark, go viral, and then he’ll have some heat around him again."
When that didn't work, 50 Cent attempted to get Banks to be more active on Instagram, especially because he could be "a little awkward in person." Banks wasn't having it. It was then that Fif decided he didn't want to invest in Banks anymore. “Age isn’t about what year you were born—it’s about how you approach the year you’re in right now. If you’re open to new experiences, willing to take chances, and curious about new topics, you’re young. Period.”
Tony Yayo, on the other hand, was allegedly still caught in operating by the code of the streets. “If I got into a disagreement with another artist, Yayo’s reaction was 'Let’s just bang ’em,' because that would have been his response back in the neighborhood. If we got $100,000 for a series of club appearances, Yayo wasn’t thinking about putting it in the bank. His first thought would be 'Hey, this could get us three and a half kilos of cocaine. Let’s flip those, and we’ll be sitting on some real money.'"
That wasn't how Fif wanted to do business, and ultimately, things began to fall apart. He also added that the things he'd written about were all issues that he'd spoken with his cohorts about, so he isn't saying anything they haven't already heard.
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