IF & Co. is a high end custom jeweler located in South Los Angeles along Slauson Avenue. Over the years they’ve become one of the most high-profile jewelers in the business, making a wide variety of custom pieces for famous athletes, artists and behind-the-scenes moguls. Their focus on quality and the ability to create custom pieces has given the IF & Co many lifelong customers, including Tyga, Ian Connor and more. They even recently hand-delivered a Stone Island-inspired chain to Drake.
We asked the crew at IF & Co. to pick their five favorite custom pieces they’ve created for artists and athletes, but they've created so much dope stuff they couldn’t settle on just five. Instead, they settled on six.
Click/swipe through the gallery and see their favorites, from the intricate to the unbelievably blinged out (or both). Which one is your favorite? Head over to their site if you like what you see.
Recipient: Lil Uzi Vert
Inspiration: Lil Uzi Vert vs The World
Price: $100,000
Although this piece was for Lil Uzi Vert, it was actually A$AP Rocky who commissioned its creation from IF & Co. Ben Baller and his crew looked to Uzi's penchant for colorful style as a major point of inspiration, using over 100 carats of diamonds and colorful gemstones on the piece (amounting to thousands of individual stones). It took over three weeks to create, and is set on a 14k white-gold base.
Ben Baller said at the time that it is one of his favorite pieces of all time, and we can see why. Lil Uzi Vert even referenced it on his track "Forreal."
A$AP Ferg
Recipient: A$AP Ferg
Inspiration: A$AP Yams
Price: $100,000
This piece was commissioned by A$AP Ferg in remembrance of A$AP Mob founding member and architect A$AP Yams. It plays off the Lamborghini logo, twisting it to match Yams' cartoonish personality.
IF & Co used around 60 carats of diamonds on a 14 karat white-gold base, and the diamonds go all the way up the chain. The level of detail is stunning – if you look closely you can even see the cartoon bull has a cross on his face just like Yams himself. That detail didn't come easy though. It took IF & Co a month to build this piece, and they were able to hand deliver it to A$AP Ferg in time for him to rock it at the 2017 Yams Day concert.
Recipient: Machine Gun Kelly
Inspiration: Cleveland Cavaliers 2016 Championship
Price: Confidential
There aren't many rappers repping Cleveland, Ohio these days. However, Machine Gun Kelly does enough repping for five rappers, putting on for his city in every appearance and interview. The Bad Boy-signed rapper commissioned his very own championship ring to match the ones that LeBron James, Kyrie Irving and company received from the Cavaliers organization after overcoming a 3-1 deficit to beat the Golden State Warriors. MGK would later perform his song "Till I Die" during the Cleveland Cavaliers' victory parade.
Recipient: Philthy Rich
Inspiration: BMW i8
Price: Confidential
Philthy Rich is a rapper out of the Oakland who has been in the game quietly making a name for himself for years. Over his long career, he's been able to indulge in his dual hobbies of collecting jewelry and cars. He claims he's spent over $1 million on jewelry in his career and own over $2 million in cars.
The pieces shown below were created by IF & Co. to combine his two passions, and the result is stunning. Check out a photo of Philthy Rich's I8 car in the gallery above.
Tyga
Recipient: Tyga
Inspiration: Tyga
Price: $45,000
Tyga has been a longtime customer of IF & Co., helped by the fact that they're located in his hometown of Los Angeles. The rapper has long held a fascination with gold, as evinced by his debut album Careless World cover that showed him sitting on a throne of all gold. Tyga has commissioned a number of grills from Ben Baller and his crew, but this one is their favorite
Often imitated but never duplicated. Trendsetting since '97. #Grills #CustomJewelry #IFANDCO
Ezekiel Elliot
Recipient: Ezekiel Elliot
Inspiration: Relationship with fellow rookie Dak Prescott
Price: Confidential
Ezekiel Elliott and fellow Dallas Cowboy rookie Dak Prescott both had incredible seasons in 2017. Although they were knocked of the second round of the playoffs by the Green Bay Packers, Prescott took home Rookie of the Year honors and Elliott had one of the best rookie rushing seasons of all time.
The two apparently developed a close bond throughout the season, so much so that they asked IF & Co. to create a set of matching chains for each to wear. The '214' is a mash-up of both players' numbers; we aren't sure how Ezekiel Elliott convinced Dak Prescott his number should go first. Maybe he wanted to stay away from the number 420 (or 421) after his incident at the pot shop in Seattle.
