Young Guru Warns Timbaland After He Reveals Plans To Support AI Music

BYGabriel Bras Nevares2.0K Views
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Young Guru Timbaland AI Music Plans
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Guru is "on the side of the Luddites" in this debate.

While other industry figures seem to support or at least tolerate artificial intelligence in music, Young Guru firmly speaks against it. Moreover, he warned the industry of the dangers of the technology upon hearing a Kendrick Lamar voice filter and an AI-generated Jay-Z verse. Now, he recently reacted to Timbaland's plans to commercialize AI, which would in theory enable artists to obtain "exclusive rights" to use the voices of late musical legends. Of course, neither party will be able to control or regulate AI in music by themselves. However, perhaps the legendary engineer has led the way for more hesitation from artists when it comes to this innovation.

"@timbaland I love you my brother," Young Guru wrote on his Instagram Story, reposting a report about the producer's endeavors. "You know I do. But this ain't it!!! This is dangerous and at a basic level it's corny!! I will be on the side of the Luddites." Sure, many might find it corny in and of itself to compare the movement against AI to a 19th century revolution against textile machines. Still, it's a more apt comparison than you might expect, because tech will progress no matter who is standing up against it.

Read More: Young Guru Calls Out People Writing Hip Hop Books With “Wrong” History

Young Guru's Message To Timbaland

Screenshot via Instagram @youngguru763

Regardless, the 49-year-old's efforts to vocalize the dangers of artificial intelligence in music are quite commendable. If anything, these conversations should point to a middle ground of understanding that this should, at the very least, be regulated in some way. After all, a lot of the more popular uses of AI have been for meme videos, light-hearted reimaginations of tracks, or other non-threatening uses. The issue could stem from the industry trying to profit off of this and use it to benefit artists' laziness or lack of creativity. In the worst cases, it blurs the line between a legitimate release and making money off of another's likeness or false work without their permission.

Meanwhile, Timbaland was very excited to share his AI Biggie Smalls "collab." "We know that it’s a lot of talk about AI and we know how the feelings of violating certain things,” he remarked. “But let me tell you something: I got a solution, I’m working on it. It’s gon’ be beneficial to everybody. I gotta share something I’ve been working on because I always wanted to do this and I never got a chance to. I always wanted to work with Big and I never got a chance to." For more news on AI music and the latest updates on Young Guru, stick around on HNHH.

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About The Author
Gabriel Bras Nevares is a music and pop culture news writer for HotNewHipHop. He started in 2022 as a weekend writer and, since joining the team full-time, has developed a strong knowledge in hip-hop news and releases. Whether it’s regular coverage or occasional interviews and album reviews, he continues to search for the most relevant news for his audience and find the best new releases in the genre. What excites him the most is finding pop culture stories of interest, as well as a deeper passion for the art form of hip-hop and its contemporary output. Specifically, Gabriel enjoys the fringes of rap music: the experimental, boundary-pushing, and raw alternatives to the mainstream sound. As a proud native of San Juan, Puerto Rico, he also stays up-to-date with the archipelago’s local scene and its biggest musical exponents in reggaetón, salsa, indie, and beyond. Before working at HotNewHipHop, Gabriel produced multiple short documentaries, artist interviews, venue spotlights, and audio podcasts on a variety of genres and musical figures. Hardcore punk and Go-go music defined much of his coverage during his time at the George Washington University in D.C. His favorite hip-hop artists working today are Tyler, The Creator, Boldy James, JPEGMAFIA, and Earl Sweatshirt.