Kota The Friend Returns With A Message On New Single: "I'm Really It Bitch"

In other news, the recording artist has big plans to launch a production company in the new year.

BYHayley Hynes
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Kota the Friend wasn't shy about sharing new music this year. In the summer, his MEMO album arrived, boasting appearances from friends like Brianna Castro, Hello O'shay, and Samuellimàta.

Since then, he's appeared on "Pretend" with pluko, as well as on the Subtract Remix of "Let You Drown" alongside KingTrey. Most recently, we heard another collaboration from him and O'shay on "Red Lights" back in November.

Kota The Friend attends Danny Cole's Creature World Bouncy House Playground at Hammerstein Ballroom on November 04, 2021 in New York City. (Photo by John Lamparski/Getty Images)

Now, the 30-year-old has one last song to sing before we close out 2022. Earlier this week, he delivered "I'm It," on which he boldly asserts himself as someone who's spiritually sound and trusting their own path and instincts.

"Got a money tree and I water it on the daily / Trust my intuition, I go wherever it take me," the New Yorker rhymes. Following that he adds, "Polarizing n*gga, you finna love me or hate me / I don't give a f*ck either way tho, 'cuz baby / I'm it, I'm it, I'm it, I'm really it bitch."

On his Instagram page, promotion for the new single has been minimal. However, K did reveal via his Instagram Story that he has exciting plans to launch a production company in 2023.

Stream Kota the Friend's "I'm It" on YouTube or Apple Music below. Afterward, let us know what your favourite New Music Friday release is so far this week in the comments.

Quotable Lyrics:

Got a money tree and I water it on the daily
Trust my intuition, I go wherever it take me
Polarizing n*gga, you finna love me or hate me
I don't give a f*ck either way tho, 'cuz baby
I'm it, I'm it, I'm it, I'm really it bitch

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About The Author
Hayley Hynes is the former Weekend Managing Editor of HotNewHipHop, she stepped down after two years in 2024 to pursue other creative opportunities but remains on staff part-time to cover music, gossip, and pop culture news. Currently, she contributes similar content on Blavity and 21Ninety, as well as on her personal blog where she also offers tarot/astrology services. Hayley resides on the western side of Canada, previously spending a year in Vancouver to study Fashion Marketing at Blanche Macdonald Centre and Journalism at Mount Royal University in Calgary before that. She's passionate about helping others heal through storytelling, and shares much more about her life on Instagram @hayleyhynes.