Future Stars In Samsung's Holiday Campaign For Galaxy Z Flip3 & Galaxy Buds2

Samsung taps Future for their new holiday campaign commercials for the Galaxy Z Flip3 & Galaxy Buds2.

BYAron A.Oct 26, 20211.9K Views

With practically all of the major players of the rap game dropping music this year, we've yet to receive a body of work from Future. He's blessed plenty of other projects, including Drake's Certified Lover Boy and Young Thug's PUNK, while his contributions to the former finally earned him his first #1 hit on the Billboard Hot 100.

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We haven't received an update on whether or not he'll be dropping this year but Future's clearly been keeping busy in other departments. Samsung tapped the Atlanta rap star for their new holiday campaign, The Best Gift w(R)ap, alongside Paloma Mami. Fewtch appears in two commercials; one for the Galaxy Z Flip3, and the other for Galaxy Buds2. Miles Cable & AJ Favicchio of SixTwentySix Productions direct the two ads which also includes original music from Future dropping a few bars about the two products.

Aside from recently linking up with Samsung, the rapper also extended his talents for the soundtrack of PS5's Deathloop.

Earlier this year, Future hinted at the release of HNDRXX 2 during an exchange with Cash from XO who said that the sequel to the 2017 opus would be better for a 2022 release. Chances are, we'll end up getting a tour from Future, as well.

Check out Future in Samsung's new holiday campaign below and sound off with your thoughts in the comments.

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About The Author

Aron A.

Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.