Manchester City, PUMA, and A$AP Rocky have launched a limited-edition apparel collection together. It's tied to Rocky's 2026 album, Don't Be Dumb. The release lines up with his Co-op Live concert on September 5th.
The main piece is a long-sleeve PUMA King jersey in black and archive gold. "DON'T BE DUMB" runs down the sleeve, with AWGE branding mixed throughout. A bold "MANCHESTER" graphic covers the back of the shirt.
Fans can also add limited-edition "A$AP 11" name and number printing. That's available on the club's current Home, Away, or Third kits. It's offered while supplies last at retail.
A separate players-only version exists too, though it's not for sale. That one sticks closer to Man City's sky-blue identity. It features "D.B.D." sleeve detailing and a stop-sign graphic reading "STOP SNITCHIN, MANCHESTER" on the back.
Everything sells exclusively in Manchester on a first-come, first-served basis. That includes the Man City Stadium Store and some jerseys even came with "Golden Tickets" for the concert or Saturday's match.
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Man City x A$AP Rocky
The collection's first moment came through a one-night pop-up on September 4th. PUMA transformed Black Milk in Manchester's Northern Quarter into the "Don't Be Dumb Caff" for the night. Doors opened and drew the big fans in early.
That event mixed football, music, and street culture into one space. It gave fans first access to the longsleeve jersey before wider retail rollout. The numbered kits followed the next morning at the stadium store.
A$AP Rocky has described the project as staying true to his own design language. He's said the goal was honoring Man City's legacy while still keeping his creative fingerprint intact. PUMA's Teamsport VP echoed that same sentiment in the collection's announcement.
This isn't Rocky's only club project also matching collection with AC Milan dropped around the same time. Together, both releases show just how far music and football crossovers have come.
