Mockup images of the Air Jordan 4 "Bloodline" have surfaced, per zSneakerHeadz, giving fans an early look ahead of its April 24, 2027 release. Pricing is set at $230, marking the first time this theme has landed on the model.
Black leather covers most of the upper, joined by matching mesh panels, wings, tongue, and heel. White laces cut through the darker base and tie into the midsole, keeping the overall look clean despite the mostly black build. Red accents round out the design, hitting small details throughout the shoe.
The "Bloodline" name isn't new to Jordan Brand. It first appeared back in 2015 on the Air Jordan XX9, later showing up on the Air Jordan 1 High OG and, more recently, the Air Jordan 12. This marks the theme's first appearance on the Air Jordan 4 specifically.
This will be a general release, available through SNKRS, Foot Locker, Finish Line, Hibbett, and Shiekh. With over a year still to go before launch, more official images should follow as Jordan Brand gets closer to release.
Air Jordan 4 “Bloodline”
The "Bloodline" theme has picked up an unofficial connection to WWE over the years, largely due to Roman Reigns and his wrestling faction of the same name. Despite that association, Jordan Brand has never confirmed any formal collaboration tied to the name.
That hasn't stopped the brand from leaning into the crossover slightly. Jordan Brand gifted Reigns a pair of the Air Jordan 12 "Bloodline" around that shoe's release, keeping the connection alive in the public eye even without an official partnership.
Bringing the theme to the Air Jordan 4 puts it on one of Jordan Brand's most popular models yet. Given how well past "Bloodline" releases have performed, expect plenty of attention once official images and confirmed details start rolling out.
For now, these mockups offer the clearest look at what to expect, even with the full release still more than a year away.
