Klay Thompson Signs Historic Deal With Anta Sports

BY Ben Atkinson
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NBA: Los Angeles Lakers at Dallas Mavericks
Jan 24, 2026; Dallas, Texas, USA; Dallas Mavericks guard Klay Thompson (31) runs back up the court against the Los Angeles Lakers during the game at the American Airlines Center. Mandatory Credit: Jerome Miron-Imagn Images
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Klay Thompson signed a lifetime deal with Anta during the opening of their first ever U.S. flagship store.

Klay Thompson has officially secured his legacy beyond basketball with a groundbreaking announcement. The four-time NBA champion signed a lifetime endorsement deal with Chinese sportswear giant Anta. This historic partnership was revealed during the grand opening of Anta's first U.S. flagship store.

The Beverly Hills location served as the perfect backdrop for this monumental occasion. Thompson's relationship with Anta spans over a decade of incredible success. The partnership originally began in 2014 when he joined the brand.

Since then, Thompson has sold over 11 million pairs of his signature "KT" sneakers. This achievement demonstrates his massive global appeal and marketability. The lifetime deal cements his status among basketball's elite endorsers.

Thompson now joins an exclusive group of NBA stars with lifetime sneaker contracts. LeBron James and Kevin Durant hold similar deals with Nike. Stephen Curry has his lifetime agreement with Under Armour.

The announcement coincided with the debut of the KT11 signature shoe. This latest installment arrives following Thompson's transition to the Dallas Mavericks. His previous ten-year extension with Anta was worth $80 million reportedly.

Anta's growth in the U.S. market has been remarkable in recent years. The Beverly Hills store represents their commitment to American expansion. Thompson's popularity in China makes this partnership mutually beneficial.

Klay Thompson Lifetime Deal

Thompson's lifetime contract with Anta builds on their incredibly successful twelve-year partnership that's generated massive sneaker sales globally. The deal was announced at Anta's brand new Beverly Hills flagship store, marking a major milestone for the Chinese brand's U.S. expansion efforts.

Thompson previously signed a ten-year extension worth a reported eighty million dollars back in 2017, showing Anta's long-term commitment to the shooting guard. His signature KT line has moved over eleven million pairs worldwide, with particularly strong performance in the Chinese market where he's beloved.

The lifetime agreement puts Thompson in rare company alongside only a handful of NBA players who've secured similar legacy deals with major footwear brands. This partnership will continue well after Thompson retires from professional basketball, ensuring his influence remains strong in sneaker culture.

About The Author
Ben Atkinson is a sneaker content writer at HotNewHipHop, where he has been covering the latest sneaker releases and industry news since 2023. With a deep understanding of the sneaker market, Ben regularly reports on exclusive sneaker drops, collaborations, and trends shaping the footwear world. From covering the return of top Nike releases to writing about Travis Scott's famous Air Jordan collaboration, Ben delivers in-depth content for the sneakerhead community. He also brings valuable insights from his former sneaker reselling business, Midwest Soles, which sharpens his expertise on the market.

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