This is pretty hard to believe.
When 4:44 dropped, it was, at the time, the centralized topic of Hip-Hop as expected. Soon after its release, Jay Z’s thirteenth studio album was already topping the Billboard Hot 200 at the No. 1 spot and flexing another platinum plaque to add to the vet’s trophy case. However, new reports have emerged in tandem with various accounts from fans on social media that indicate that the album’s supporting 4:44 Tour has not been doing as well.
It was at the tail end of October that the tour officially hit the road on October 27th in Anaheim, California, and already, fans were seeing plenty of tickets with prices ranging from $6 to $12 on resale sites such as StubHub and Seat Geek within days from the date of the show—an unusual characteristic for an artist frequently attached to sold-out stadiums and arenas.
It was this year that Jay inked a $200 millontouring contract with Live Nation. Neither his team or Live Nation have stepped in front of these new claims, it's still unclear and a little too early to guage where this may leave things. But, our guess is, there's really no need to panic.
According to the report published by Digital Music News, a vast number of sections highlighted with the color blue, meaning seats are available in the section, signals lackluster ticket sales.
Upon zooming in on these sections for select dates, it’s clear that a great number of these tickets are a mix of both resale tickets and standard sales with the latter dominating only on a few select dates. Is it probable cause to start the discussion on Hov’s decline? Probably not.