Kendrick Lamar "Element" Video

Kendrick Lamar comes through with a "DAMN." good video.

BYMitch Findlay

Kung Fu Kenny is back with the latest video off his incredible DAMN. "Element" is directed by Jonas Lindstroem & The Little Homies, and features an aesthetic that's heavy on the artistic visuals. The cinematography is stunning, with excellent use of framing, lighting, and editing. Some shots and images exist on the more thematic, metaphorical side of the spectrum, while others are far more grounded in realism, flirting with the current sociopolitical zeitgeist.

 Despite the clips surreal aesthetic, Kendrick keeps it Compton as per usual, featuring a similar crowd of gangbangers as seen on the iconic To Pimp A Butterfly cover. The video is straight up excellent, and breathes a new life into a DAMN. highlight. Do not sleep on this one.

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About The Author
<b>Feature Editor</b> <!--BR--> Mitch Findlay is a writer and hip-hop journalist based in Montreal. Resident old head by default. Enjoys writing Original Content about music, albums, lyrics, and rap history. His favorite memories include interviewing J.I.D and EarthGang at the "Revenge Of The Dreamers 3" studio sessions in Atlanta and receiving a phone call from Dr. Dre. In his spare time he makes horror movies.