Elon Musk Rolls Out Twitter's Paid Verification Feature

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Heidi Klum's 21st Annual Halloween Party Presented By Now Screaming x Prime Video And Baileys Irish Cream Liqueur At Sake No Hana At Moxy Lower East Side
Elon Musk attends Heidi Klum's 21st Annual Halloween Party presented by Now Screaming x Prime Video and Baileys Irish Cream Liqueur at Sake No Hana at Moxy Lower East Side on October 31, 2022 in New York City. (Photo by Noam Galai/Getty Images for Heidi Klum)
For just $7.99/month, you, too, can boast a prestigious verified checkmark on your profile.

Since Elon Musk officially became the new owner of Twitter last month he's been talking about implementing some pretty serious changes on the social media site. On Sunday (November 6), one of the most talked about updates began its official rollout as the South African-born multihyphenate is now charging users $7.99/month to join Twitter Blue.

"Get Twitter Blue if you sign up now," the company encouraged account holders in a statement shared earlier today. "Blue checkmark: Power to the people. Your account will get a blue checkmark, just like the celebrities, companies, and politicians you follow."

Musk made sure to thank those who have joined him in the "battle against the bots" which he has long maintained are running rampant on the platform. "We're going to reward you with half the ads and make them twice as relevant," he assured would-be Twitter Blue users.

Other benefits of joining the ever-growing list of verified subscribers include posting extended videos and receiving priority ranking in the replies, mentions, and searches across the website.

As TMZ notes, Musk is hoping that he'll be able to offset some of the major losses he's taken since spending $44B on Twitter in a deal that took months to finally close. Most recently, the Tesla CEO has been insisting that the platform is hemorrhaging $4M a day, which lead to his decision to fire roughly 3,700 employees.

SpaceX founder Elon Musk walks on stage during a T-Mobile and SpaceX joint event on August 25, 2022 in Boca Chica Beach, Texas. The two companies announced plans to work together to provide T-Mobile cellular service using Starlink satellites. (Photo by Michael Gonzalez/Getty Images)

Workers have since filed a class action lawsuit in an attempt to save their jobs, arguing that they were given insufficient notice from their new boss, which falls in violation of federal and California state law.

Musk responded by giving laid-off workers three months of severance pay, which he asserted is "50% more than legally required."

Will you be signing up for Elon Musk's Twitter Blue service? Sound off in the comments below, and tap back in with HNHH later for more pop culture news updates.


About The Author
Hayley Hynes is the former Weekend Managing Editor of HotNewHipHop, she stepped down after two years in 2024 to pursue other creative opportunities but remains on staff part-time to cover music, gossip, and pop culture news. Currently, she contributes similar content on Blavity and 21Ninety, as well as on her personal blog where she also offers tarot/astrology services. Hayley resides on the western side of Canada, previously spending a year in Vancouver to study Fashion Marketing at Blanche Macdonald Centre and Journalism at Mount Royal University in Calgary before that. She's passionate about helping others heal through storytelling, and shares much more about her life on Instagram @hayleyhynes.