NIKEiD Comes Back To The Nike Air Max 97

Fans can now make any colorway they want.

BYAlexander Cole
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Image via Sneaker News

The Nike Air Max 97 is a classic Nike sneaker and probably one of the most iconic of all the Air Max models. In the last couple of years, the shoe saw a huge resurgence as the Beaverton brand re-released the "Silver Bullet" and "Gold" colorways. It felt like these kicks were re-stocking every few months and were selling out every single time. The fan response to the sneaker was a confirmation that the Nike Air Max 97 was back and here to say.

Since then, Nike has released a whole slew of Air Max 97 colorways, that have kept fans if the shoe both intrigued and satisfied. Now, Nike is taking the colorways to the next level, giving consumers the opportunity to make any colorway they want.

NIKEiD Comes Back To The Nike Air Max 97

That's right! NIKEiD is coming back to the Air Max 97, which is, of course, a part of Nike's "Nike By You" initiative. Now not every color on the planet is available, but there are a ton of different options to customize from. You can change the color of every single part of the sneaker, leaving the colorway up to the imagination of the consumer.

According to Sneaker News, you can head over to Nike By You right now and customize your own pair for $190 USD.


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About The Author
Alexander Cole is the current Managing Editor of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. During this time, he has shown an expertise in Air Jordans, Yeezys, and all things that have to do with Nike. His favorite kicks are the Air Jordan 1 High OG, the Air Jordan 4, the Air Jordan 6, and the Adidas Yeezy Boost 350 V2 in the "Beluga 2.0" colorway. Although his collection might not be the biggest, he is always looking to add new styles to it. When it comes to sports, Alex has a particular interest in the NBA and the NFL. His favorite teams are anywhere LeBron goes, and the Kansas City Chiefs. As a Montrealer, the Montreal Canadiens hold a special place in his heart, even if they haven't won the Stanley Cup in his lifetime. Alex also works for the Concordia Stingers, where he provides play-by-play and color commentary for the football, hockey, and basketball teams His favorite hip-hop artists are Kendrick Lamar, Playboi Carti, Travis Scott, and Lil Uzi Vert.