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Original Content Nicki Minaj Has Mastered The Art Of Social Media Self-Promotion Nicki Minaj uses social media as a promotional tool like no one else in hip-hop. Is it too much exposure or simply part of the job? By Matt F September 04, 2018
Original Content Kendrick Lamar's Pulitzer Prize Is A Hip-Hop Triumph Kendrick Lamar's Pulitzer is a groundbreaking moment for hip-hop. By Luke Hinz April 17, 2018
Original Content Analyzing The Lil Nas X Business Model Just a day prior to the release of his "7 EP," we examine Lil Nas X's unique marketing tactics and social media mastery. By Robert Blair June 20, 2019
Original Content The Post Malone Dichotomy In a genre obsessed with authenticity, Post Malone has found his niche, though not without plenty of controversy. By Luke Hinz January 09, 2019
Original Content Ashanti's Reign: The Importance Of Murder Inc's First Lady Taking a look back at the First Lady of Murder Inc.'s reign at the top of R&B and rap. By Jibril Yassin March 27, 2019
Original Content A Response To Ben Shapiro's Claim That "Rap Is Not Music" The pseudo-intellectual dropped an absolute goose egg earlier this week that surprised no one. By Luke Hinz September 20, 2019
Original Content Is Nicki Minaj Really The "Bad Guy"? Dissecting Her Two New Songs Nicki Minaj and Cardi B continue to remain uniquely linked, but are fans seeing smoke where there's no fire? By Mitch Findlay April 12, 2018
Original Content Soulja Boy Created His Comeback Advocating for Soulja Boy's comeback. By Jibril Yassin January 29, 2019
Original Content Russ Vs Metro Boomin, And Who Is Responsible For "The Current State Of Hip Hop"? Examining the "current state of hip-hop" and if we really need to "blame" anyone at all. By Aida C. April 26, 2018
Original Content How Modern Hip-Hop's Disrespect Reflects The Spirit Of Punk Music Rather than following hip-hop's treasured code of conduct, today's rappers are echoing the early days of punk rock. By Robert Blair April 12, 2019
Original Content Rap Beef Is Now "Time Sensitive": A Brief Analysis Do fightin' words really have an expiration date? By Mitch Findlay April 16, 2019
Original Content Will Smith's Pop Culture Longevity: A Brief Analysis Will Smith is a likeable, constantly relevant figure in Hollywood. How does he do it? By Samuel Allan May 28, 2019