In a few months, conversations worldwide will be dictated by the forthcoming 2018 FIFA World Cup, and in the spirit of getting things off to the right start, we have been gifted with the debut of the tournament’s official anthem, sponsored by Coca-Cola and written and performed by crooner Jason Derulo.
“Through my years of travel, I’ve been able to see the beauty in our cultural differences and I wrote “Colors” to celebrate that diversity and be a part of the amazing energy that sports fans around the world give to their teams,” Jason Derulo expressed in a statement.
You’ll recall past anthems—K’Nann’s “Wavin’ Flag” and Shakira’s “Waka Waka”—that went on to be global smashes that found replay value past the quadrennial competition. Take a listen to Derulo’s latest and decide if it stands to see the same success.
There's beauty in our unity we've found
I'm ready, I'm ready
We still got a lil way
But look at how far we've come