Chris Brown is the next musical artist to jump into the fashion world.
All morning, Chris Brown has been posting photos to his Instagram account using the hashtag #BlackPyramid, the name of his new clothing label. The label has been seen on celebrities here and there (Rihanna has been seen wearing it), but now it looks like they are gearing up for a larger release.
The clothing itself is streetwear with a focus on flipping popular sports logos, jerseys and apparel with the label’s own style. There are brightly colored bombers, tees, vintage-looking polos, track pants and racing jackets. The shirts all use the popular elongated cut with split and curved hems, making the style very in-the-moment and rockable.
The brand has used Chris Brown Entertainment’s Mechanical Dummy as a jumping off point. The lifestyle and culture website opened a shop in Virginia, where the Black Pyramid clothing label has been sold.
It looks like the full collection will be available soon via the Mechanical Dummy web store, although no official release date has been posted. At the very least, the clothes will be reasonably priced – Chris Brown tweeted that his “clothes are for the people. Affordable…” Are there any pieces in particular y’all are feeling, or should Chris Breezy stick to the studio?