Kanye West Reveals Yeezy Earnings Following DIY Super Bowl Ad

Ye is proud of his brand.

BYAlexander Cole

Kanye West is having a huge weekend for many reasons. Firstly, he just dropped off his new album Vultures. Overall, this is a project that fans have been waiting on for a long time. However, he finally delivered 16 tracks alongside Ty Dolla $ign. Now, fans are digesting the music and giving it some love. There are also those out there who dislike the project and think it is entirely too dull to care about. That said, Ye seems to be streaming well right now, and in his mind, that is all that matters.

Secondly, he dropped a Yeezy ad during the Super Bowl. As we reported, it was a pretty basic ad as far as the Super Bowl is concerned. It last all of 30 seconds and it consisted of Ye speaking into his phone in the back of a car. However, it seems like the commercial had its intended effect. In the Instagram post below, Ye posted about his end-of-day sales on the Yeezy.com website. He had just under 295K orders and made a whopping $19 million. Moreover, Vultures found itself as the number one streamed album in 100 countries.

Read More: What Is Kanye West's Best-Selling Album?

Kanye West Is Winning

These are all huge numbers for Ye, who has certainly polarized everyone over the past couple of years or so. Overall, his controversies have been extremely difficult to watch. He has said hurtful things and has undone a lot of good faith. It's hard to believe he has earned any of that good faith back. That said, he has a cult-like fanbase who will do anything he says, buy anything he promotes, and listen to anything he creates. These fans don't really believe in anything, except for Kanye himself.

Let us know what you think of Vultures, in the comments section below. Additionally, tell us your thoughts on his shoes. Stay tuned to HNHH for the latest news and updates from around the music world. We will continue to keep you informed on all of your favorite artists and their upcoming projects.

Read More: Freddie Gibbs Needs Kanye West As Much As Kanye West Needs Freddie Gibbs 

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About The Author
Alexander Cole is the current Managing Editor of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. During this time, he has shown an expertise in Air Jordans, Yeezys, and all things that have to do with Nike. His favorite kicks are the Air Jordan 1 High OG, the Air Jordan 4, the Air Jordan 6, and the Adidas Yeezy Boost 350 V2 in the "Beluga 2.0" colorway. Although his collection might not be the biggest, he is always looking to add new styles to it. When it comes to sports, Alex has a particular interest in the NBA and the NFL. His favorite teams are anywhere LeBron goes, and the Kansas City Chiefs. As a Montrealer, the Montreal Canadiens hold a special place in his heart, even if they haven't won the Stanley Cup in his lifetime. Alex also works for the Concordia Stingers, where he provides play-by-play and color commentary for the football, hockey, and basketball teams His favorite hip-hop artists are Kendrick Lamar, Playboi Carti, Travis Scott, and Lil Uzi Vert.