Bronx rapper Kemba just dropped some visuals for "Greed," a standout cut off his 2016 album Negus. Appropriately enough, "Greed" is an exercise in restraint, with a beat that wants nothing more than to explode in a burst of percussion. The visuals mirror the tense nature of the beat, with minimalist lighting and visual effects moving in sync with the drums as if symbiotic. Kemba stands at the forefront of it all, concealed in shadow, moving like some sort of rhyme-spitting astral projection. When the track finally reaches its conclusion, the drums come to life, begging to be lyrically murdered. But Kemba isn't greedy. He knows he's said enough.
Kemba "Greed" Video
BYMitch Findlay94 Views
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Kemba drops minimalist video for "Greed."
About The Author
<b>Feature Editor</b>
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Mitch Findlay is a writer and hip-hop journalist based in Montreal. Resident old head by default. Enjoys writing Original Content about music, albums, lyrics, and rap history. His favorite memories include interviewing J.I.D and EarthGang at the "Revenge Of The Dreamers 3" studio sessions in Atlanta and receiving a phone call from Dr. Dre. In his spare time he makes horror movies.
