Kanye West Files Trademark For Yeezus Amusement Parks

Kanye trademarks Yeezus amusement park, NFTs, and more in his latest patent filing.

BYAron A.
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Kanye West is a man with plenty of ideas in his head. The multi-hyphenate has dominated the music industry, the fashion industry, and pop culture at large throughout his career. However, he's always expressed a desire to take his ideas and apply them to other products. One of them seems to be a potential theme park under the name of his sixth studio album.

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Attorney Josh Gerben discovered a heap of new trademark filings made by Kanye West under his imprint, Mascotte Holdings. Gerben found 17 trademark filings under the imprint, including trademarks for Yeezus Amusement Parks. It's unclear if there are plans in place to launch the theme park but it's just one of the many items that he filed to trademark. Additionally, Ye also intends to use the trademark for NFTs, toys, campaign buttons, clothing, cosmetics, and household items. Interestingly enough, Ye made it clear that he had no interest in jumping on the NFT bandwagon earlier this year.


Ye's plans to launch an amusement park shouldn't come as much of a surprise. This is the same guy that compared himself to Walt Disney in the past.

"What I want to do post-Grammys is I want to work on cities, I want to work on amusement parks, I want to change entertainment experiences,” Ye told GQ during a 2012 interview. “[It’s] something like if McQueen or Tarsem [Singh] was to meet the entertainment value of a Cirque du Soleil or a Walt Disney.”

What are your thoughts on Yeezus Amusement Park?


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About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.