It looks like Young Thug has taken another unique approach for his latest news announcement. A couple weeks ago, Thugger was seen riding around the streets of ATL on horse in support of his upcoming "Hy!£UN35" tour, and now on Friday he did another off-the-wall marketing strategy to promote his upcoming Slime Season 3 project.

While down in Austin, Texas for this year’s SXSW Festival, Thugger decided to spray paint a black casket with the SS3 release date, logos, and his YSL apparel line all over it, and have it walk in a funeral procession down Austin’s busy 6th street while being led by a marching band. As expected, the marketing ploy worked, and many bystanders/fans were able to capture pictures of it on social media.

As for the Slime Season 3 release date, fans will be happy to hear that it arrives next week, March 25!

Peep the tweets/photos below.

[Via]