UMG CEO Lucian Grainge Jokes That Drake's Budget Is Unlimited

Money is no issue for Drake.

BYCole Blake
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Apparently, Drake has an unlimited budget because he's "the greatest."

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HipHopDX ran into Universal Music Group CEO Sir Lucian Grainge and asked him about Drake's budget by referring to a bar on the classic track "Stay Schemin," where Drake raps, "Tell Lucian I said 'fuck it,' I'm tearin' holes in my budget."

“If ever Drake or whenever Drake calls up and says he needs something for his project, I give it to him,” Grainge says with a smile. “Because he’s the greatest.”

Strong praise from the boss himself. Drake most recently released a pair of singles with frequent collaborator Future titled "Desires" and "Life is Good." Fans expect a follow-up to What A Time To Be Alive could be one the way soon.

RadRadar's Brian "B. Dot" Miller recently appeared on Genius' For The Record and discussed what he's heard from Drake's upcoming music: "Prior to the interview, Drake sent me a record. He just said he wanted to set the tone of the interview. It's incredible. It sounds like one of those timestamp joints... It's just one of those kinda flamboyant kind of records. It has a great sample to it, everyone's going to love it. It's called 'Say When.' I think Elliot talked about that in that. He's talkin' that -- He be talkin' that sh*t." 


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About The Author
Cole Blake is currently an Editor at HotNewHipHop based out of Brooklyn, New York. He began working at the site as an intern back in 2018 while studying journalism at St. John’s University. In the time since, he’s graduated with a bachelor's degree and written extensively about a wide range of topics including pop culture, film & television, politics, video games, sports, and much more. He’s also covered music festivals such as Gov. Ball and Rolling Loud. You can find him publishing work for HNHH from Monday to Wednesday or on weekends. On the sports front, Cole’s a passionate NBA and NFL fan with his favorite teams being the Indianapolis Colts and Los Angeles Lakers. He also roots for the Yankees whenever he finds himself at Yankee Stadium or the Red Storm when in the company of other SJU alumni. His favorite hip-hop artists are billy woods, Earl Sweatshirt, Cam’ron, MIKE, and Mach-Hommy.