Nikolaj Coster-Waldau decides to call upon Jeremih's "Late Nights" for some inspiration in the new Apple TV ad.
Jeremih's latest album, Late Nights: The Album, gets a nice look in the new Apple TV commercial, entitled "The Kiss." The ad stars Nikolaj Coster-Waldau, of "Game of Thrones" fame, as well as Alison Brie, who has had major roles in "Mad Men" and "Community."
Playing actors in an old-timey romantic drama, Coster-Waldau and Brie are seen rehearsing in a trailer on a Hollywood set, attempting to get ready to shoot a kissing scene. Neither actor is feeling the necessary passion in their practice kisses, so Brie decides to consult the new Siri-powered Apple TV remote to pull up an old scene in which Coster-Waldau is seen kissing another woman with much more conviction. The Lannister actor has a better idea, and decides to set the mood with music. "Play Jeremih," he commands Siri, to which Brie responds, "What are you doing?"
Jeremih's "Oui" then begins to play, and Brie promptly exits the trailer as Coster-Waldau begins to sing along. Looks like he tried to set the mood a little too conspicuously.