The Weeknd is reborn in "Starboy."
The video is directed by Grant Singer, who also handled the videos for "Tell Your Friends," "The Hills," and "Can’t Feel My Face." It begins with the murder of tarantula hair-era The Weeknd at the hands of the leather-gloved Starboy, who turns out to be the new, shorn Weeknd. Wielding a luminescent pink cross, he traipses through the old Weeknd's mansion and smashes his trophy cases before zooming out into the dawn in a sleek, futuristic crimson sports car with his pet panther sitting shotgun.
STARBOY the album drops November 25th. The Weeknd will perform on SNL on October 1st.
Abel is dead. Long live Starboy.