First look at the Why Not Zer0.1 "Quai 54."
Every year in celebration of Paris' Quai 54 streetball tournament, Jordan Brand unleashes several specially designed silhouettes. This year will be on different, as Jordan Brand has revealed an exclusive "Quai 54" colorway of Russell Westbrook's first on-court signature shoe, the Why Not Zer0.1.
The kicks feature a white and black upper grounded by an icy blue outsole, accompanied by mismatching lime green and pink detailing about the ankle collar and heel. Additional details include metallic Silver Jumpman logos, Westbrook's "RW" logo on the tongue of the right shoe, a Quai 54 logo on the tongue of the left shoe, and "Why Not?" text on the inside of both.
According to reports, the Jordan Why Not Zer0.1 "Quai 54" is set to hit select Jordan Brand retailers in limited quantities on Saturday, June 30th for the retail price of $120.
In addition to these special edition sneakers, Jordan Brand will also be releasing a limited edition "Quai 54" Air Jordan 3 as well as a Jordan Future that sports the same black, blue, green and pink color scheme.