OVO goes for muted colors in Spring 2016.
The weather is warming, so that means a new collection from Drake’s OVO brand is on the way. This time, OVO grabbed new label signee Roy Wood$ to model the whole collection of Spring 2016 pieces, and he does a fine job of imitating the other models’ disaffected, expressionless looks.
OVO tones down the colors for the Spring 2016 collection, with a lot of grey, khaki, cream and black. There are still a few more colorful bits, like the camouflage sweatshirts, but overall Drizzy is going for a muted look during the spring months. This collection introduces a few more upscale articles of clothing into OVO’s repertoire, such as turtlenecks and half zips. The OVO logo also gets another alternate version, this time appearing in a retro-futurist racing theme.
One of Drake’s song titles even makes its way onto one of the flyest pieces from the collection, the grey turtleneck. Just below the neckline “Know Yourself” is embroidered in cursive font.
Everything goes on sale April 23 on OVO’s web shop and at OVO’s flagship stores in Los Angeles and Toronto.