RiFF RAFF loves himself some Supreme.
No matter how much you love Supreme, the New York street wear brand that has seemingly taken over the world, you probably don't love it as much as RiFF RAFF does in his new video for "Supreme Shopping."
In this Daniel Kelly-directed video, RiFF has seemingly placed as many box logos as humanly possible into the frame. A whole range of Supreme-branded accessories make appearances here: blimps, electric shavers, skate decks and even the infamous Supreme box logo brick.
In the song, RiFF raps about winning because he shops for his clothes on Tuesdays and Wednesdays, a luxury not available to those who have to work during the day. If that's the sort of thing that makes RiFF RAFF happy, then more power to him.