"NBA 2K22" Roasted For Ridiculous State Farm Brand Integration

BYAlexander Cole6.8K Views
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John Sciulli/Getty Images for NBA 2K20
Ronnie 2K

Fans are starting to get fed up.

Every single year, basketball fans are given a brand new NBA 2K game and for the most part, the series has been on a steep decline to start the new decade. Last year's "NBA 2K21" had numerous issues on next-gen and when it comes to the latest effort "NBA 2K22," fans are once again scratching their heads as they can't believe the issues with the game.

From connectivity to bizarre graphics glitches, "NBA 2K22" has been roasted by fans. When it comes to the actual gameplay, there are plenty of weird little tidbits that are immersion-breaking, to say the least. For example, in MyPlayer, you can now have your created avatar rap, and as you will see below, the bars are pretty awful.

"NBA 2K22" Roasted For Ridiculous State Farm Brand Integration
Jeff Hahne/Getty Images

Perhaps the most egregious part of the game, however, is the State Farm brand integration that has your player speaking with Jake from State Farm directly. It's an incredibly cringey part of the game and as many have noted, you can even wear a State Farm polo as you make your way through your career. Needless to say, the game isn't even hiding the advertisements.

https://twitter.com/_/status/1436872774656663554
https://twitter.com/_/status/1436475796357582876

At the end of the day, brand integration is nothing new, however, fans weren't too impressed with what they saw here. With the developers promising improvements from the previous game, it looks like gamers will be left disappointed, once again.

You can see what people have to say about the game, below.

https://twitter.com/_/status/1436866021520916482
https://twitter.com/_/status/1436783115339386883
https://twitter.com/_/status/1436780499272454148
https://twitter.com/_/status/1436778943256932355
https://twitter.com/_/status/1436765003525263362
https://twitter.com/_/status/1436869758339665921


About The Author
Alexander Cole is the current Managing Editor of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. During this time, he has shown an expertise in Air Jordans, Yeezys, and all things that have to do with Nike. His favorite kicks are the Air Jordan 1 High OG, the Air Jordan 4, the Air Jordan 6, and the Adidas Yeezy Boost 350 V2 in the "Beluga 2.0" colorway. Although his collection might not be the biggest, he is always looking to add new styles to it. When it comes to sports, Alex has a particular interest in the NBA and the NFL. His favorite teams are anywhere LeBron goes, and the Kansas City Chiefs. As a Montrealer, the Montreal Canadiens hold a special place in his heart, even if they haven't won the Stanley Cup in his lifetime. Alex also works for the Concordia Stingers, where he provides play-by-play and color commentary for the football, hockey, and basketball teams His favorite hip-hop artists are Kendrick Lamar, Playboi Carti, Travis Scott, and Lil Uzi Vert.