In the realm of West Coast rap, the specifics matter. While emcees hailing from the Left have adopted a regionally familiar sound, as is the case with all other locales, noting an artist's concrete place of origin can make all the difference when commenting on the music they create, and such is the case with newcomer J. Sirus.
Hailing from Sacramento, the homeland of the likes of Mozzy and OMB Peezy, J. Sirus is fresh off tour as the sole opener on Phora's Yours Truly nationwide run and has returned with the music video for his "Back in Yonkers" cut. You'll find a similar air of humility and an honest and insatiable appetite for success throughout J. Sirus' catalog, and those elements reign supreme on this particular song as he opens up with bars like, "I woke up, fuck it, I’m alone/A two day dropout, I ain’t never fuck with Sallie Mae/Like, I gotta get this on my own/We on a roll, my brother dying in alleyway/Like, I gotta fix this broken home."
Directed by Yoshi, the new video takes an authentic stab at visually conveying the 24-year old upstart's words. Check it out above.
