Jordan Luka 3 Gets First Look In 2 New Colorways

BYBen AtkinsonPublished on April 17, 20244.7K Views

DALLAS, TEXAS - APRIL 12: Luka Doncic #77 of the Dallas Mavericks looks on during the second half against the Detroit Pistons at American Airlines Center on April 12, 2024 in Dallas, Texas. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Sam Hodde/Getty Images)

Luka Doncic's signature kicks feature striking colorways this July.

The Jordan Luka 3 marks a new chapter in basketball star Luka Doncic's footwear journey. With the recent unveiling of the silhouette's first photos, sneakerheads and basketball fans alike are buzzing with excitement. Set for release this July, the Luka 3 will debut in two striking colorways: "Midnight Racer" and "Photo Finish." The "Midnight Racer" colorway pays homage to Luka's post-game drives, featuring dark tones of pink and purple. Symbolizing the intensity and adrenaline of these moments, this color scheme adds a bold and dynamic touch to the Luka 3 silhouette. On the other hand, the "Photo Finish" colorway reflects Luka's passion for cars.

Inspired by the excitement of crossing the finish line, the "Photo Finish" colorway is sure to turn heads both on and off the court. But it's not just about looks—the Jordan Luka 3 is designed for top-tier performance. Engineered to meet the demands of an NBA superstar, this signature sneaker offers unparalleled comfort, support, and responsiveness. From its cushioned midsole to its durable outsole, every element is crafted with precision and care. As Luka Doncic continues to make waves in the basketball world, the Jordan Luka 3 serves as a reflection of his unique style, personality, and passion for the game.

Jordan Luka 3

The Jordan Luka 3 features a mid-top design, perfect for basketball. The midsole is comprised of cushioned foam for maximum comfort. Also, the sneakers feature an IsoPlate, a wrapped foot frame that keeps feet secure during multi-directional movements.

Sneaker Bar Detroit reports that the Jordan Luka 3 "Midnight Racer" will be released on July 5th in Europe. It is also reported that the "Photo Finish" colorway will be released on July 11th. Also, the retail price of the sneakers will be $200 when they drop. Further, make sure to let us know what you think about these kicks in the comments below. Additionally, stay tuned to HNHH for the most recent updates and news from the sneaker community. We’ll make sure to offer you the newest products from the most notable brands.

About The Author

Ben Atkinson

Ben Atkinson is a sneaker content writer at HotNewHipHop, with expertise in web content writing, digital marketing and search engine optimization (SEO). Ben’s love for sneakers began when he was 13. He founded Midwest Soles, his sneaker reselling business. He bought and sold hundreds of popular sneakers and learned everything there is to know about the sneaker market. He eventually combined his passion for sneakers with his passion for writing and started covering sneaker releases and valuable sneaker reselling information. Ben has previously written for Sneaker Flippers, managing the site’s email newsletter to over 15,000 engaged readers with a focus on enhancing the click/open rate to increase the sale conversion rate overall. On top of this, Ben would also create written content for the site with a view to increasing web traffic and online sales through SEO optimization. His favorite sneakers are the Air Jordan 1 ‘Bred’ and the Nike x Parra Air Max 1.