Doja Cat Reportedly Dropping New Single This Week, Per Leaked Pre-Save Link

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2021 Billboard Music Awards - Backstage
LOS ANGELES, CALIFORNIA - MAY 23: In this image released on May 23, Doja Cat poses backstage for the 2021 Billboard Music Awards, broadcast on May 23, 2021 at Microsoft Theater in Los Angeles, California. (Photo by Rich Fury/Getty Images for dcp)

It looks like Doja Cat's preparing to dominate the summer, according to a leaked pre-save link.

Doja Cat season appears to be upon us. Despite the frequent title changes of her album, it appears that she could be readying for the release of a new single. Unfortunately, fans were only informed of the potential release of a single titled “Attention” this Friday, thanks to a leaked pre-save announcement, per Uproxx. A leaked marketing campaign release urged fans to pre-save the upcoming single on Spotify or Apple Music before the song went live this week.

Needless to say, fans were ecstatic about the announcement, and the news spread across the Internet quickly. Evidently, someone at Sony Music caught onto the flub and immediately removed the announcement from their website. Now when you head over to the link, it reads, “We’re sorry, but this page no longer exists.” At this point, Doja Cat still hasn’t formally announced the single. However, it doesn’t seem like the leak will have an impact on its release.

Read More: Doja Cat Hints At Timeline For New Music

Doja Cat Appears To Be Readying New Music

The recent pre-save leak isn’t the only indication that Doja Cat has new music coming soon. In the past few days, fans noticed that Doja Cat began a countdown on her Twitter page. Beginning with “6” on Sunday night, she tweeted “5” yesterday and “4” this morning. The cryptic countdown strongly suggests that on Friday, June 16th, the new single “Attention” will be arriving in its entirety. Hopefully, the release of the upcoming single will also kick off the campaign for her upcoming album.

At this point, Doja Cat’s next album is shaping up to be one of her best yet and she’s certainly built up the anticipation. She previously teased a portion of the album on her Instagram Live. However, she also indicated that her last two albums weren’t necessarily an accurate representation of her creativity. “planet her and hot pink were cash-grabs and yall fell for it. now i can go disappear somewhere and touch grass with my loved ones on an island while yall weep for mediocre pop,” she tweeted. With that said, perhaps we should expect a far more experimental effort with her next project. 

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About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.