MSCHF's Big Red Boots Followed By Wild New Backwards Sneakers: Photos

BYHayley Hynes8.6K Views
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The BWD Shoe can be worn by sliding your foot in either the front or back, making for some seriously unusual looks.

It's been a minute since we've seen any celebrities rocking MSCHF's Big Red Boots. However, the Brooklyn-based collective is about to be back with a vengeance when their latest design makes its way into the hands of consumers. Earlier this week, the brand unveiled its new BWD Shoe. It's designed so that owners can insert their foot into either the front or back. Wearing it the normal way will surely earn you lots of compliments. If you want to stand out, though, the way to go is by stepping out in a seemingly backward pair of sneakers.

As TMZ notes, the actual fit of the shoes remains unclear. Stock photos circulating online make it seem as though wearing them in the optical illusion style would feel more like a sandal than a traditional sneaker. The unique design obviously isn't for everyone, though they're already receiving an enthusiastic response online. They have yet to be promoted by any celebrities on social media. Still, we won't be surprised to see MSCHF roll out another star-studded marketing campaign for the BWD Show in the coming weeks.

MSCHF's New BWD Shoe

As you may recall, Ciara and Iggy Azalea both donned the Big Red Boots earlier this year. The former paired hers with a Michael Jackson shirt while dancing in the mirror. The latter showed off even more skin in a tiny red thong and a white t-shirt. Others to step out in the viral shoes include Pardison Fontaine, Lil Wayne, and Fivio Foreign, who was heavily clowned for his look at the time.

MSCHF's BWD Shoe will drop on April 11th. It will be available for purchase exclusively on the brand's website or the MSCHF Sneakers app. The price for the fashion-forward runners is $135. They'll reportedly only be on sale for a one-hour window beginning at 2 PM ET. The cost is far lower than the Big Red Boots, which sold for $350, though it's likely they'll end up running eager shoppers far higher amounts on resale sites. Do you plan to snag yourself a pair? Let us know in the comments, and check back later for more sneaker updates.

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About The Author
Hayley Hynes is the former Weekend Managing Editor of HotNewHipHop, she stepped down after two years in 2024 to pursue other creative opportunities but remains on staff part-time to cover music, gossip, and pop culture news. Currently, she contributes similar content on Blavity and 21Ninety, as well as on her personal blog where she also offers tarot/astrology services. Hayley resides on the western side of Canada, previously spending a year in Vancouver to study Fashion Marketing at Blanche Macdonald Centre and Journalism at Mount Royal University in Calgary before that. She's passionate about helping others heal through storytelling, and shares much more about her life on Instagram @hayleyhynes.