Run The Jewels Soundtrack NFL Playoff Commercial

BYPatrick Lyons106 Views
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Run The Jewels' music is used in a TV spot for the Cardinals/Panthers NFL playoff game.

With their two albums as Run the Jewels, Killer Mike and El-P have made 21 tracks that sound tailor-made for clobbering your enemies. Now, despite the political content that fuels many of their tracks, one of their tracks was been used to soundtrack a TV spot for last weekend's NFL playoff game between the Arizona Cardinals and the Carolina Panthers. 

Using El-P's very fitting beat from Run The Jewels' 2013 self-titled track, ESPN doesn't have to worry about censoring lyrics or offending couch-bound right-wingers as the snippet is only instrumental. Still, it's cool to hear an El-P beat on National TV, and that he ostensibly got a pretty huge paycheck from this. 

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<b>Feature Writer</b> Ever since he borrowed a copy of "Speakerboxxx/The Love Below" from his local library, Patrick's love affair with hip-hop has been on an extended honeymoon phase. He now contributes features to HNHH, hoping to share his knowledge and passion with this site's broad audience. <strong>Favorite Hip Hop Artists:</strong> André 3000, Danny Brown, Kanye, Weezy, Gucci Mane, Action Bronson, MF DOOM, Ghostface Killah <strong>Favorite Producers:</strong> Lex Luger, Kanye (again), RZA, Young Chop, Madlib, J Dilla, Hudson Mohawke