A$AP Rocky To Be Featured In "Need For Speed Unbound"

BYCole BlakePublished on October 08, 20223.0K Views

NEW YORK, NY - NOVEMBER 05: ASAP Rocky attends the 2015 Guggenheim International Gala Dinner made possible by Dior at Solomon R. Guggenheim Museum on November 5, 2015 in New York City. (Photo by Nicholas Hunt/Getty Images for Christian Dior)

A$AP Rocky will be playing a character in "Need For Speed Unbound."

A$AP Rocky has been confirmed to be playing a character in the upcoming video game, Need For Speed Unbound. Rocky's character is expected to be a leader in a game mode called "Takeover Scene."

Criterion Game’s creative director Kieran Crimmins confirmed Rocky's involvement while speaking with IGN. A trailer for the game released on Thursday also gives fans a first look at the character.

(Photo by Nicholas Hunt/Getty Images for Christian Dior)

“I mean A$AP’s kind of a trendsetter in both fashion and music, and he’s also a bit of a rebel, and that is kind of part of the Need for Speed vibe,” Crimmins told the outlet. “So, it totally made sense to put him in the game and have a game mode that represented what he was about and also give a cool event for players to play as well.”

The soundtrack for the game will also feature a new song from A$AP Rocky titled “Shittin Me.” The announcement comes ahead of Rocky's highly anticipated fourth studio album, which is expected to arrive in the near future.

Need For Speed Unbound is scheduled for release in December 2022 via PlayStation 5, Xbox Series X|S, and PC. Check out the trailer for the game below.

[Via]

About The Author

Cole Blake

Cole Blake is currently an Editor at HotNewHipHop based out of Brooklyn, New York. He began working at the site as an intern back in 2018 while studying journalism at St. John’s University. In the time since, he’s graduated with a bachelor's degree and written extensively about a wide range of topics including pop culture, film & television, politics, video games, sports, and much more. He’s also covered music festivals such as Gov. Ball and Rolling Loud. You can find him publishing work for HNHH from Monday to Wednesday or on weekends. On the sports front, Cole’s a passionate NBA and NFL fan with his favorite teams being the Indianapolis Colts and Los Angeles Lakers. He also roots for the Yankees whenever he finds himself at Yankee Stadium or the Red Storm when in the company of other SJU alumni. His favorite hip-hop artists are billy woods, Earl Sweatshirt, Cam’ron, MIKE, and Mach-Hommy.