Watch the new video to PartyNextDoor's summer single "Not Nice."
Drake isn't the only OVO member to gift Summer '16 with a slow-winding dancehall-inspired party jam. PartyNextDoor's "Not Nice," a single off his new album, last month's P3, is a particularly seamless example of fusing Caribbean sounds with hip-hop and R&B. The "Not Nice" video has now arrived, and like Drake's new "Controlla" visual -- part of his new short film, "Please Forgive Me" -- Party finds himself in the vast desert. Though, somehow, he's able to find the ocean, too. He sits under a cabana with a group of women who look nice, but are, in fact, quite rude, as proven by the way they ride the ATV along the shoreline.
"Not Nice" is produced by Nineteen85, Noah "40" Shebib, and sound system don Supa Dups. Stream P3 here.