Arizona State University and Adidas today unveiled the Sun Devils’ special edition “Brotherhood” alternate football uniforms. Designed in collaboration with Sun Devil Athletics and the Pat Tillman Foundation, the uniform pays tribute to our nation’s active U.S. military and veterans and will be worn on Saturday, November 4th when ASU takes on Colorado at Sun Devil Stadium. The game is part of Arizona State University’s campus-wide Salute to Service initiative.
Inspired by Tillman’s legacy, the special edition “Brotherhood” uniforms are centered around the tan colors of Army fatigues and accented with the Sun Devils’ iconic maroon and gold colors. Building off the theme of previous uniforms, adidas designers worked in tandem with ASU to research the typography and sizes of the wordmark and numbers from the Tillman era in order to recreate the look that the 1996-1997 team wore during their Rose Bowl season.
Additional design details include the phrase “Give ‘em Hell,” a line from the ASU fight song which Pat famously uttered to his teammates prior to beating defending National Champion Nebraska 19-0 in 1996. The phrase is tonally knitted into the side of the jerseys using Primeknit technology and also located inside of neck liner for players to see as they don their jerseys and get ready to take the field.
Further paying homage to Tillman and the U.S. Military, a tan camouflage helmet is highlighted with the word “Brotherhood” on the back of the helmet. Underneath are the names of any ASU player or coach, past or present, who has served or is serving in the U.S. Military. Additionally, the PT-42 badge is highlighted directly above the Arizona State moniker at the crest of the jersey collar.
To complete the theme, an overspray graphic of the PT-42 logo is featured on the inside of the adizero 5-Star cleats and adizero 5-Star gloves. The adizero cleats are the lightest cleats in the game and adizero gloves feature 4-way stretch mesh for compression fit and GripTack for consistent control in all weather conditions.
Created to honor Pat’s legacy of leadership and service, the Pat Tillman Foundation invests in military veterans and their spouses through academic scholarships–building a diverse community of leaders committed to service to others.
The special edition “Brotherhood” retail product line will be available at university bookstores and www.adidas.com with a portion of the proceeds benefiting the Pat Tillman Foundation.
