J. Cole Looked Mortified After Being Shown On Miami Heat Jumbotron

BYAlexander Cole56.5K Views
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2021 iHeartRadio Music Festival - Show
J. Cole performs during the 2021 iHeartRadio Music Festival at T-Mobile Arena on September 17, 2021 in Las Vegas, Nevada. (Photo by Ethan Miller/Getty Images)

J. Cole didn't want to draw attention to himself.

J Cole is one of those artists that seemingly disappears in between album runs. Of course, Cole remains in the public eye, however, he would rather not bring attention to himself. He likes to remain lowkey, and it is definitely something that should be applauded. Some artists are too visible, and it hurts their brand.

J. Cole performs during the 2021 iHeartRadio Music Festival at T-Mobile Arena on September 17, 2021 in Las Vegas, Nevada. (Photo by Ethan Miller/Getty Images)

J Cole Reaches Heat Game

If you are a J Cole fan, then you know that he loves basketball. Cole even got to play in Africa last year, while spending time in Canada in 2022. Having said that, it should come as no surprise that Cole would show up at a Miami Heat game, where the hometown team was taking on Cole's Charlotte Hornets.

As always, Cole was looking to go under the radar at the game. Unfortunately for him and his manager Ibrahim "Ib" Hamas, the heat wouldn't let him do that. In the tweet below, you can see Cole being shown on the Jumbotron. The artist was mortified by this, and all he could do was shake his head and put his head in his hand.

Cole Gets A Special Gift

In the middle of the game, the Heat came up to him Cole, and gave him his own City Edition Heat jersey. These jerseys have a unique collage look to them, and the back of Cole's jersey bears his name. It also has the number 15, which brings it all together.

The Heat posted about this on their Twitter page as well, saying "we had hip-hop royalty in the house tonight. Cole World!" Needless to say, all of the fans in attendance were excited to see Cole, even if he was trying to go unnoticed.

Let us know what you think of Cole's new jersey, in the comments below. Also, stay tuned to HNHH for the latest news from around the basketball world.

[Via]

About The Author
Alexander Cole is the current Managing Editor of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. During this time, he has shown an expertise in Air Jordans, Yeezys, and all things that have to do with Nike. His favorite kicks are the Air Jordan 1 High OG, the Air Jordan 4, the Air Jordan 6, and the Adidas Yeezy Boost 350 V2 in the "Beluga 2.0" colorway. Although his collection might not be the biggest, he is always looking to add new styles to it. When it comes to sports, Alex has a particular interest in the NBA and the NFL. His favorite teams are anywhere LeBron goes, and the Kansas City Chiefs. As a Montrealer, the Montreal Canadiens hold a special place in his heart, even if they haven't won the Stanley Cup in his lifetime. Alex also works for the Concordia Stingers, where he provides play-by-play and color commentary for the football, hockey, and basketball teams His favorite hip-hop artists are Kendrick Lamar, Playboi Carti, Travis Scott, and Lil Uzi Vert.