Two of the world's finest purveyors of ratchet -- one a student of R&B and the other a lifelong inhabitant of the trap -- have joined forces for a new single: "Campaign." It's the title track of a new project that Ty Dolla $ign announced with today's premiere, which comes courtesy of Zane Lowe of Beats 1 radio. Calling in from Croatia, Ty tells Lowe that the collaboration was recorded on his tourbus while he was on the road with Future as an opening act on his "Purple Reign" tour.
Remember the last track Ty and Future appeared on together? Blasé, blasé, blasé. There's a similar energy to "Campaign," which should blow up immediately. Both artists have been pushing some of the game's most innovative club music, and "Campaign" shows that their respective movements are stronger than ever.
After dropping the song, Lowe asked Ty to reveal some of the guests who are set to appear on his upcoming project, and they are: Wiz Khalifa, Trey Songz, Migos, Travis Scott, and Meek Mill. Wow. Campaign is not to be taken lightly.
Then some corner shawty told me "Boy stop drivin' reckless"
Got my side bitch, keep textin', I ain't get the message
I stopped fucking ratchet hoes, they be too messy
Kicking kicking shit, like Barcelona, shout out Messi