Rihanna stars in Puma's new commercial.
Rihanna continues to grow her relationship with the Puma brand, after coming on board as their creative director last December. We've seen glimpses at her ad campaign with the brand in the past, including most recently a 16-second clip featuring the "Bitch Better Have My Money" instrumental.
Today we get a new 30-second ad clip, which expands upon the earlier clip. Rihanna is the star, with her body acting as a screen, with scenery overlaid on top of it. Sporting some of Puma's training gear, she narrates the clip citing the reasons why she trains. Watch it above.
Stay tuned for Rihanna's sneaker collaboration with Puma.