Pharrell Williams is added to the Rihanna-executive-produced T.V. competition series "Styled To Rock."
Pharrell Williams is definitely known for his unique sense of style. The multi-talented artist already has his own line of clothing, Billionaire Boys Club, and will now help other fledgling stylists to find their own perspective in fashion. He'll be joining the Style Network's upcoming T.V. show "Styled To Rock."
The fashion competition already named style-conscious Rihanna (who recently started her own line through River Island), as its executive producer. It'll premiere with a 10-episode season, with Pharrell serving as a mentor to the contestants. The show puts twelve stylists up against each other, in a competition to name the next trendsetting stylist who will gain an opportunity to style A-list celebrities.
The president of Style Media spoke on the addition of Pharrell to the show, "We are delighted to have Pharrell, who is a driving force in both the music industry and fashion world, serve as a mentor on 'Styled to Rock,'" said Salaam Coleman Smith. "Pharrell's unique aestheticand commitment to individuality combined with Rihanna's vision for this series will enable our aspiring designers to hone their craft and learn from the very people who set the trends."
"Styled To Rock" will make its T.V. debut later this year.