JJJJound is a creative studio from Montreal that is making some very big waves right now. Overall, they have been able to secure some collaborations with the world's biggest sneaker brands. This momentum started just a couple of years ago and it has been kept going by an array of great designs. As a whole, JJJJound goes for minimalist and neutral color schemes that are mass-appealing. Consequently, brands like working with them because they know each collab is going to look structurally sound.
One of the brands that love working with JJJJound is none other than New Balance. Over the past couple of years, New Balance has seen a huge resurgence. Their designs are beloved, and with the dad shoe trend remaining intact, New Balance has been eating. Additionally, they are a brand that loves to collaborate, and designers love collaborating with them due to their openness. Needless to say, it only makes sense that they would do work with JJJJound.
JJJJound x New Balance 991
Their latest work came on the New Balance 991. In the images throughout this article, you can see just how gorgeous this shoe is. Although it is a neutral color scheme, there is an undeniable beauty to it. Firstly, the shoe begins with some beige suede overlays. Secondly, the media on the toe box and on the tongue is grey. There are also a few brown overlays throughout, that pair nicely with the light off-white laces. Overall, these elements come together to create a truly beautiful neutral shoe that can be worn in either the Fall or the Winter.
This is a model that has already been released, however, a global launch will take place on Friday, February 17th. Additionally, pairs can be found over at GOAT and Flight Club, in case you miss out on the original release. As always, let us know your thoughts on this JJJJound x New Balance collaboration, in the comments below. Also, stay tuned to HNHH for the latest news and updates from around the sneaker world. We will always bring you the best collaborations and colorways from the biggest brands in the world.
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