Reese LAFLARE Drops "Gummo" Influenced "Much Better" Music Video

Reese LaFlare takes a page from Harmony Korine's "Gummo" for his "Much Better" music video.

BYAron A.Aug 29, 20181.8K Views

Reese LAFLARE is a promising figure in Atlanta's music scene. Although he's been grinding for a minute, his self-titled debut album came just two weeks a go. The project is his strongest yet and hailed features from Young Thug, Smokepurpp, Ty Dolla $ign, Pusha T and many more. He's already released the music video for "Nosebleeds" with Young Thug a few weeks a go. Now, he welcomes everyone to LaFlare County for his new music video for "Much Better."

Reese LAFLARE is back with some trippy visuals for his single, "Much Better." The rapper's latest music video takes inspiration from Harmony Korrine's "Gummo" and the rapper brings you into a wild and trippy trailer park in LaFlare County.

"The inspiration behind the video was Gummo, the Harmony Korine film," LaFlare told Paper Magazine. "The video was shot and directed by my friend Millie. She is a photographer from London and me and her have always had a connection over certain creative things. When it came time to shoot the first video for my album, she was my first choice."

Peep his new video above and check out our recent interview with him below.

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Aron A.

Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.