Watch Madeintyo's New Video For "Lose It"

Kevin Goddard
August 31, 2017 21:18
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Madeintyo releases a new video for "Lose It."

Madeintyo is coming off the release of a new 6-track EP last week called True’s World, which featured contributions from DWN2EARTH, Yada Yada, FKi 1st, & more. "This EP is for my fans, I wouldn't be here without them.” Madeintyo said. “‘True's World’ is special to me because it was inspired by my son — my biggest collab this year was making him with my fiancé distorted. And it felt great to work so closely with my brother, 24hrs — I gotta thank him for helping me put True's World together. I hope all my fans enjoy the new vibe & growth.”

But rather than promoting True’s World like one might guess, Madeintyo decides to revisit last year’s Thank You Mr. Tokyo project instead & share a new video for his K Swisha-produced track “Lose It.”

Directed by FilthyMcDave, the story-driven video finds a daughter & father spending some quality time together at the crib, before the daughter sneaks out and “loses it” while dancing down the streets. Unfortunately the only time we see Tokyo is for a brief second when the girl dances by him & his on-screen girlfriend on the sidewalk. It follows up his latest video with Roy Woods for “Instinct.” Check it out (above) and let us know what you think.

If you wish to see Madeintyo live in person, you’re in luck, the ATL rapper will be hitting the road this Fall with 24hrs and K Swisha for the “Made In Tokyo” Tour, which kicks off next week in Anaheim, California. Peep tour dates right here if interested.

True's World is available now on HNHH and iTunes.

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